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Learn moreMay 2020
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Demographic trends and changing perceptions of pet ownership are resulting in an ongoing boom in the pet population. Population ageing and growth in the number of single-person households and childless couples are notably encouraging more people to opt for pets.
Not only is pet ownership increasing but attitudes to pets are changing, with consumers increasingly willing to invest in pets’ health and happiness. This is encouraging a shift to prepared cat and dog food, with owners seeking products with an improved nutritional content.
Premium global pet food brand Royal Canin retained its lead in pet care in 2019. The brand benefits from its established reputation for high-quality and nutritious dog and cat food, with a wide range segmented by factors such as life-stage and condition.
E-commerce remained the most important distribution channel for pet care in 2019 and it is likely to dominate sales by the end of the forecast period. Many domestic brands start out online, with e-commerce opening up sales to lower tier cities for these brands.
The dog and cat population is set to see further growth over the forecast period, with owning a pet increasingly seen as aspirational in China. Increased awareness of the benefits a pet can offer in terms of companionship and entertainment will also encourage more people to keep pets.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in China with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Pet Care industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Pet Care market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.