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Country Report

Pet Care in

Pet Care in Colombia

42 pages, May 2018

US$2,100

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Growing awareness of pet care in the country

The development of the industry in Colombia is associated with the growing perception of pets as family members, which engenders awareness of pet care. Despite economic and political uncertainty in the country, the desire to provide pets with adequate care has internalised in Colombian culture.

Human services and food trends are being replicated for pets

The demand for healthy and nutritional food is set to intensify among owners of cats and dogs, mirroring the trend in human food. Manufacturers of dog and cat food are expected to introduce functional cereal-based food, thereby expanding the range of products available.

Competitive environment fosters development

Pet care in Colombia is highly competitive, with numerous players in each category. There is a wide diversity of local and regional products while domestic players compete within Colombia and internationally.

Expansion and development of pet care distribution

The range and availability of economy pet care, especially food, products was boosted by the slowdown in the national economy. Thus, discounters and private label products have been widely accepted by consumers looking for low-priced, but good quality products.

High growth expectations for the forecast period

Pet care is projected to see strong development and growth over the forecast period. Companies are expected to continue to release and market nutritional food products for pets, in line with the trend in human food.

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Pet Care Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Colombia for free:

The Pet Care in Colombia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Pet Care in Colombia?
What are the major brands in Colombia?
How did the downturn affect pet care spending?
Which is the best-performing category within pet care?
Which is the fastest-growing pet food manufacturer?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Pet Care in Colombia

EXECUTIVE SUMMARY

Growing awareness of pet care in the country

Human services and food trends are being replicated for pets

Competitive environment fosters development

Expansion and development of pet care distribution

High growth expectations for the forecast period

MARKET INDICATORS

Table 1 Pet Populations 2013-2018

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2013-2018
Table 3 Sales of Pet Care by Category: Value 2013-2018
Table 4 Sales of Pet Food by Category: % Volume Growth 2013-2018
Table 5 Sales of Pet Care by Category: % Value Growth 2013-2018
Table 6 NBO Company Shares of Pet Food: % Value 2013-2017
Table 7 LBN Brand Shares of Pet Food: % Value 2014-2017
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2013-2017
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2014-2017
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2013-2017
Table 11 Distribution of Pet Care by Format: % Value 2013-2018
Table 12 Distribution of Pet Care by Format and Category: % Value 2018
Table 13 Distribution of Dog and Cat Food by Format: % Value 2013-2018
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Pet Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Pet Care by Category: Value 2018-2023
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources

Cat Food in Colombia

HEADLINES

PROSPECTS

Cat characteristics influence the product offer

Growing appreciation of the benefits of cat ownership

Differentiation brings better than expected results

COMPETITIVE LANDSCAPE

Companies encourage cat adoption

Cat food offers growth potential to tuned-in manufacturers

Less is more in cat food

CATEGORY INDICATORS

Table 19 Cat Owning Households: % Analysis 2013-2018
Table 20 Cat Population 2013-2018
Table 21 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 2 Cat Food by Price Band 2018
Table 22 Sales of Cat Food by Category: Volume 2013-2018
Table 23 Sales of Cat Food by Category: Value 2013-2018
Table 24 Sales of Cat Food by Category: % Volume Growth 2013-2018
Table 25 Sales of Cat Food by Category: % Value Growth 2013-2018
Table 26 Sales of Premium Cat Food by Category: Value 2013-2018
Table 27 Sales of Premium Cat Food by Category: % Value Growth 2013-2018
Table 28 Sales of Dry Cat Food by Life-Cycle: % Value 2013-2018
Table 29 Sales of Wet Cat Food by Life-Cycle: % Value 2013-2018
Table 30 NBO Company Shares of Cat Food: % Value 2013-2017
Table 31 LBN Brand Shares of Cat Food: % Value 2014-2017
Table 32 LBN Brand Shares of Cat Treats: % Value 2014-2017
Table 33 Forecast Sales of Cat Food by Category: Volume 2018-2023
Table 34 Forecast Sales of Cat Food by Category: Value 2018-2023
Table 35 Forecast Sales of Cat Food by Category: % Volume Growth 2018-2023
Table 36 Forecast Sales of Cat Food by Category: % Value Growth 2018-2023

Dog Food in Colombia

HEADLINES

PROSPECTS

Households downgrade to more affordable options

Growing awareness of pet care

Economy products and bulk sales grow in popularity

COMPETITIVE LANDSCAPE

Competition moves towards lower-priced nutritional products

Producers look to natural alternatives to offset the risk of food-related sickness

Healthy growth rates expected over the forecast period

CATEGORY INDICATORS

Table 37 Dog Owning Households: % Analysis 2013-2018
Table 38 Dog Population 2013-2018
Table 39 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 3 Dog Food by Price Band 2018
Table 40 Sales of Dog Food by Category: Volume 2013-2018
Table 41 Sales of Dog Food by Category: Value 2013-2018
Table 42 Sales of Dog Food by Category: % Volume Growth 2013-2018
Table 43 Sales of Dog Food by Category: % Value Growth 2013-2018
Table 44 Sales of Premium Dog Food by Category: Value 2013-2018
Table 45 Sales of Premium Dog Food by Category: % Value Growth 2013-2018
Table 46 Sales of Dry Dog Food by Life-Cycle: % Value 2013-2018
Table 47 Sales of Wet Dog Food by Life-Cycle: % Value 2013-2018
Table 48 NBO Company Shares of Dog Food: % Value 2013-2017
Table 49 LBN Brand Shares of Dog Food: % Value 2014-2017
Table 50 LBN Brand Shares of Dog Treats: % Value 2014-2017
Table 51 Forecast Sales of Dog Food by Category: Volume 2018-2023
Table 52 Forecast Sales of Dog Food by Category: Value 2018-2023
Table 53 Forecast Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 54 Forecast Sales of Dog Food by Category: % Value Growth 2018-2023

Other Pet Food in Colombia

HEADLINES

PROSPECTS

Environmental awareness restricts category size

Development leans towards exports

Humanisation trend is lacking in other pet food

COMPETITIVE LANDSCAPE

Slow competitive environment

Fish food stands out as a competitive arena for exports

Regulation impacts other pet food

CATEGORY INDICATORS

Table 55 Other Pet Population 2013-2018

CATEGORY DATA

Table 56 Sales of Other Pet Food by Category: Volume 2013-2018
Table 57 Sales of Other Pet Food by Category: Value 2013-2018
Table 58 Sales of Other Pet Food by Category: % Volume Growth 2013-2018
Table 59 Sales of Other Pet Food by Category: % Value Growth 2013-2018
Table 60 LBN Brand Shares of Bird Food: % Value 2014-2017
Table 61 LBN Brand Shares of Fish Food: % Value 2014-2017
Table 62 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2014-2017
Table 63 Forecast Sales of Other Pet Food by Category: Volume 2018-2023
Table 64 Forecast Sales of Other Pet Food by Category: Value 2018-2023
Table 65 Forecast Sales of Other Pet Food by Category: % Volume Growth 2018-2023
Table 66 Forecast Sales of Other Pet Food by Category: % Value Growth 2018-2023

Pet Products in Colombia

HEADLINES

PROSPECTS

Products and services to demonstrate love to pets

Need for companionship boosts demand for cat-related products

Quality of life concern supports the demand for pet products and services

COMPETITIVE LANDSCAPE

A competitive environment at the national and international level

The diversity of microenterprises

Assortments expand across pet products

CATEGORY DATA

Table 67 Sales of Pet Products by Category: Value 2013-2018
Table 68 Sales of Pet Products by Category: % Value Growth 2013-2018
Table 69 Sales of Pet Healthcare by Type: % Value 2013-2018
Table 70 Sales of Other Pet Products by Type: % Value 2013-2018
Table 71 Forecast Sales of Pet Products by Category: Value 2018-2023
Table 72 Forecast Sales of Pet Products by Category: % Value Growth 2018-2023

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Megatrends

Country Report

Pet Care in Colombia

New Report Guarantee

Executive Summary

New Report Guarantee

Growing awareness of pet care in the country

Human services and food trends are being replicated for pets

Competitive environment fosters development

Expansion and development of pet care distribution

High growth expectations for the forecast period

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Pet Care in Colombia

EXECUTIVE SUMMARY

Growing awareness of pet care in the country

Human services and food trends are being replicated for pets

Competitive environment fosters development

Expansion and development of pet care distribution

High growth expectations for the forecast period

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

Cat Food in Colombia

HEADLINES

PROSPECTS

Cat characteristics influence the product offer

Growing appreciation of the benefits of cat ownership

Differentiation brings better than expected results

COMPETITIVE LANDSCAPE

Companies encourage cat adoption

Cat food offers growth potential to tuned-in manufacturers

Less is more in cat food

CATEGORY INDICATORS

CATEGORY DATA

Dog Food in Colombia

HEADLINES

PROSPECTS

Households downgrade to more affordable options

Growing awareness of pet care

Economy products and bulk sales grow in popularity

COMPETITIVE LANDSCAPE

Competition moves towards lower-priced nutritional products

Producers look to natural alternatives to offset the risk of food-related sickness

Healthy growth rates expected over the forecast period

CATEGORY INDICATORS

CATEGORY DATA

Other Pet Food in Colombia

HEADLINES

PROSPECTS

Environmental awareness restricts category size

Development leans towards exports

Humanisation trend is lacking in other pet food

COMPETITIVE LANDSCAPE

Slow competitive environment

Fish food stands out as a competitive arena for exports

Regulation impacts other pet food

CATEGORY INDICATORS

CATEGORY DATA

Pet Products in Colombia

HEADLINES

PROSPECTS

Products and services to demonstrate love to pets

Need for companionship boosts demand for cat-related products

Quality of life concern supports the demand for pet products and services

COMPETITIVE LANDSCAPE

A competitive environment at the national and international level

The diversity of microenterprises

Assortments expand across pet products

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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