Pet Care in Malaysia
Pet care in 2022: Pandemic has encouraged more consumers to keep pets
Dog owners prefer home-cooked food while cat owners prefer to indulge cats with packaged cat food
Players launch food with premium ingredients and new products that cater for kittens
E-commerce remains as the ideal choice but physical stores experience gradual recovery after the pandemic lockdown eased in 2022
Normalising habits and gradually increasing pet population will ensure positive category growth in forecast period
Table 1 Pet Populations 2017-2022
Table 2 Sales of Pet Food by Category: Volume 2017-2022
Table 3 Sales of Pet Care by Category: Value 2017-2022
Table 4 Sales of Pet Food by Category: % Volume Growth 2017-2022
Table 5 Sales of Pet Care by Category: % Value Growth 2017-2022
Table 6 NBO Company Shares of Pet Food: % Value 2017-2021
Table 7 LBN Brand Shares of Pet Food: % Value 2018-2021
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2017-2021
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2018-2021
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2017-2022
Table 11 Distribution of Pet Care by Format: % Value 2017-2022
Table 12 Distribution of Pet Care by Format and Category: % Value 2022
Table 13 Distribution of Dog and Cat Food by Format: % Value 2017-2022
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2022
Table 15 Forecast Sales of Pet Food by Category: Volume 2022-2027
Table 16 Forecast Sales of Pet Care by Category: Value 2022-2027
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2022-2027
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2022-2027
Summary 1 Research Sources
Cat Food in Malaysia
Cat food flourishes as pet owners continue to humanise and pamper their cats
Players diversify product ranges, with a focus on the senior and kitten stages
Digital marketing becomes increasingly important as consumers seek special price deals and promotions
Pet owners are predicted to continue pamper their cats with cat treats
Major players anticipated to launch premium ranges to focus on cat health
E-commerce to see fast channel growth as players continue online campaigns
Table 19 Cat Owning Households: % Analysis 2017-2022
Table 20 Cat Population 2017-2022
Table 21 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2017-2022
Summary 2 Cat Food by Price Band 2022
Table 22 Sales of Cat Food by Category: Volume 2017-2022
Table 23 Sales of Cat Food by Category: Value 2017-2022
Table 24 Sales of Cat Food by Category: % Volume Growth 2017-2022
Table 25 Sales of Cat Food by Category: % Value Growth 2017-2022
Table 26 Sales of Dry Cat Food by Life-Cycle: % Value 2017-2022
Table 27 Sales of Wet Cat Food by Life-Cycle: % Value 2017-2022
Table 28 NBO Company Shares of Cat Food: % Value 2017-2021
Table 29 LBN Brand Shares of Cat Food: % Value 2018-2021
Table 30 LBN Brand Shares of Cat Treats and Mixers: % Value 2018-2021
Table 31 Distribution of Cat Food by Format: % Value 2017-2022
Table 32 Forecast Sales of Cat Food by Category: Volume 2022-2027
Table 33 Forecast Sales of Cat Food by Category: Value 2022-2027
Table 34 Forecast Sales of Cat Food by Category: % Volume Growth 2022-2027
Table 35 Forecast Sales of Cat Food by Category: % Value Growth 2022-2027
Dog Food in Malaysia
Retail volume growth decelerates as dog owners prefer serving home-cooked food
Growing awareness of canine nutritional needs and player desire for differentiation stimulates growth of premium dog food
Mid-priced dry dog food prospers as consumers balance price with quality
Limited growth in dog population will force players to innovate to encourage sales
Dog food is anticipated to see slower growth over the forecast period
Consumer focus shifts to sustainability whilst nutrition remains key priority
Table 36 Dog Owning Households: % Analysis 2017-2022
Table 37 Dog Population 2017-2022
Table 38 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2017-2022
Summary 3 Dog Food by Price Band 2022
Table 39 Sales of Dog Food by Category: Volume 2017-2022
Table 40 Sales of Dog Food by Category: Value 2017-2022
Table 41 Sales of Dog Food by Category: % Volume Growth 2017-2022
Table 42 Sales of Dog Food by Category: % Value Growth 2017-2022
Table 43 Sales of Dry Dog Food by Life-Cycle: % Value 2017-2022
Table 44 Sales of Wet Dog Food by Life-Cycle: % Value 2017-2022
Table 45 NBO Company Shares of Dog Food: % Value 2017-2021
Table 46 LBN Brand Shares of Dog Food: % Value 2018-2021
Table 47 LBN Brand Shares of Dog Treats and Mixers: % Value 2018-2021
Table 48 Distribution of Dog Food by Format: % Value 2017-2022
Table 49 Forecast Sales of Dog Food by Category: Volume 2022-2027
Table 50 Forecast Sales of Dog Food by Category: Value 2022-2027
Table 51 Forecast Sales of Dog Food by Category: % Volume Growth 2022-2027
Table 52 Forecast Sales of Dog Food by Category: % Value Growth 2022-2027
Other Pet Food in Malaysia
Fish food sales accelerates sales as the fish population rises
Bird food and small mammal/reptile food see slower growth as population declines
E-commerce becomes a primary channel to obtain other pet food
Fish food likely to see stagnant growth as pet demand is limited
Other pet food players are predicted to focus on other categories due to the declining popularity of other pets
Players anticipated boost brand awareness through growing e-commerce presence
Table 53 Other Pet Population 2017-2022
Table 54 Sales of Other Pet Food by Category: Volume 2017-2022
Table 55 Sales of Other Pet Food by Category: Value 2017-2022
Table 56 Sales of Other Pet Food by Category: % Volume Growth 2017-2022
Table 57 Sales of Other Pet Food by Category: % Value Growth 2017-2022
Table 58 LBN Brand Shares of Bird Food: % Value 2018-2021
Table 59 LBN Brand Shares of Fish Food: % Value 2018-2021
Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2018-2021
Table 61 Distribution of Other Pet Food by Format: % Value 2017-2022
Table 62 Forecast Sales of Other Pet Food by Category: Volume 2022-2027
Table 63 Forecast Sales of Other Pet Food by Category: Value 2022-2027
Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2022-2027
Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2022-2027
Pet Products in Malaysia
Pet healthcare and other pet products grow faster in 2022 as consumers purchase items to entertain their pets as they return to the workplace
Cat litter prospers due to high growth of cat ownership and new product launches
Rising sales through e-commerce and conveniently located pet shops and pet superstores
Cat litter is anticipated to prosper thanks to its essential nature and new launches
Consumers to increasingly return to pet shops and pet superstores to seek vet advice and view products in-person
Players from other categories anticipated to move into pet products
Table 66 Sales of Pet Products by Category: Value 2017-2022
Table 67 Sales of Pet Products by Category: % Value Growth 2017-2022
Table 68 Sales of Pet Healthcare by Type: % Value 2017-2022
Table 69 Sales of Other Pet Products by Type: % Value 2017-2022
Table 70 NBO Company Shares of Pet Products: % Value 2017-2021
Table 71 LBN Brand Shares of Pet Products: % Value 2018-2021
Table 72 Distribution of Pet Products by Format: % Value 2017-2022
Table 73 Forecast Sales of Pet Products by Category: Value 2022-2027
Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2022-2027