Full-service restaurants in Brazil are still limited to a small proportion of the total population. For this reason, accelerating growth is directly related to economic recovery and the population being able to afford to visit these restaurants.
Full-service restaurants in Brazil is becoming increasingly competitive as it evolves to reach greater maturity. Even though still greatly fragmented, with independents representing the significant majority of sales, both chains and independents have been driving this movement and adapting to it.
The COVID-19 pandemic made sanitary and hygiene issues a main concern for consumers, especially when related to food and eating out. As vaccinations rolled out, and as during the second half of 2021 and the first half of 2022 people started to resume their activities in-person as lockdown restrictions were lifted, they were still worried about contamination and new variants.
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Understand the latest market trends and future growth opportunities for the Full-Service Restaurants industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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FSR (full-service restaurants) encompasses all sit-down establishments where the focus is on food rather than on drink. FSR is characterized by table service and a relatively higher quality of food compared to quick-service units. Menus offer multiple selections and may include breakfast, lunch and dinner. Preparation of food products is often complex and involves multiple steps. NOTE: restaurants types catalogued in this segment refer to table-service only (outlets with a proper “full table service:” wait staff attending customers and taking orders at the tables). Outlets with “limited table service” are excluded from FSR. For example: outlets where customers order their food at the counter are excluded (even though the waiter will then bring the food at the table).See All of Our Definitions
This report originates from Passport, our Full-Service Restaurants research and analysis database.
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