A number of large chains were present in full-service restaurants in the Netherlands at the end of the review period. While existing large chains are expected to grow their outlet networks, it is less likely that new large chains will be launched in the forecast period.
Independents will continue to play a key role in full-service restaurants in the forecast period. However, independents will increasingly need to define their positioning in the market.
Full-service restaurants are limited in their ability to increase prices, because customers are likely to switch to limited-service restaurants instead, especially slightly more premium limited-service restaurants. Indeed, consumers are very quick to switch from one restaurant type to another, and loyalty is relatively low in the industry.
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FSR (full-service restaurants) encompasses all sit-down establishments where the focus is on food rather than on drink. FSR is characterized by table service and a relatively higher quality of food compared to quick-service units. Menus offer multiple selections and may include breakfast, lunch and dinner. Preparation of food products is often complex and involves multiple steps. NOTE: restaurants types catalogued in this segment refer to table-service only (outlets with a proper “full table service:” wait staff attending customers and taking orders at the tables). Outlets with “limited table service” are excluded from FSR. For example: outlets where customers order their food at the counter are excluded (even though the waiter will then bring the food at the table).See All of Our Definitions
This report originates from Passport, our Full-Service Restaurants research and analysis database.
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