Immersive gastronomy consists in offering consumers a complete sensory experience, beyond the food itself and the environment. For example, through lights, sounds, unique flavours, a special atmosphere and even a show.
Going into the forecast period, full-service restaurants face the significant challenges of reducing delivery times and shipping costs. The winners in this competition for the delivery market will be those that manage to offer the best dishes in the shortest time and provide a positive overall experience, for example by adding the possibility of monitoring the order during its journey from the restaurant to the consumer.
The primary forms of payment generally available in the Mexican market continue to be the traditional ones: cash or bank cards. Although in some sectors, such as retail, consumers can already avail themselves of some different options, such as fintech credits, contactless payments or wallets, the foodservice sector is still far from offering these options.
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Understand the latest market trends and future growth opportunities for the Full-Service Restaurants industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Full-Service Restaurants
FSR (full-service restaurants) encompasses all sit-down establishments where the focus is on food rather than on drink. FSR is characterized by table service and a relatively higher quality of food compared to quick-service units. Menus offer multiple selections and may include breakfast, lunch and dinner. Preparation of food products is often complex and involves multiple steps. NOTE: restaurants types catalogued in this segment refer to table-service only (outlets with a proper “full table service:” wait staff attending customers and taking orders at the tables). Outlets with “limited table service” are excluded from FSR. For example: outlets where customers order their food at the counter are excluded (even though the waiter will then bring the food at the table).
See All of Our DefinitionsThis report originates from Passport, our Full-Service Restaurants research and analysis database.
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