Full-service restaurants suffered during the pandemic because the spread of the Omicron variant changed consumers’ dining habits, leading them to eat out less. New and creative forms of outlet will be needed to attract consumers post-pandemic, as dine-in is likely to recover, especially amongst the younger generation, who are becoming key consumers.
The number of outlets of chained full-service restaurants in China is expected to resume its pre-pandemic increasing momentum over the forecast period, anticipated to grow faster than independent full-service restaurants. Chained full-service restaurants struggled in 2022 due to the pandemic and saw a double-digit decline in terms of outlet numbers.
Following an increase in momentum in 2021, home delivery continued to grow in 2022 due to the resurgence of the COVID-19 pandemic. Limited dining out due to restrictions, and the rapid growth of third-party delivery apps, encouraged more consumers to have food delivered and enjoy a meal at home.
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FSR (full-service restaurants) encompasses all sit-down establishments where the focus is on food rather than on drink. FSR is characterized by table service and a relatively higher quality of food compared to quick-service units. Menus offer multiple selections and may include breakfast, lunch and dinner. Preparation of food products is often complex and involves multiple steps. NOTE: restaurants types catalogued in this segment refer to table-service only (outlets with a proper “full table service:” wait staff attending customers and taking orders at the tables). Outlets with “limited table service” are excluded from FSR. For example: outlets where customers order their food at the counter are excluded (even though the waiter will then bring the food at the table).See All of Our Definitions
This report originates from Passport, our Full-Service Restaurants research and analysis database.
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