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Full-Service Restaurants in
Poland

Country Report

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Executive Summary

Apr 2019
PROSPECTS
Good economy condition has a positive impact

In 2018, full-service restaurants benefited from the positive economic conditions and rising demand from consumers. The favourable situation in the labour market, the recovery in incomes and increasing consumer confidence translated into a more optimistic approach to dining out and going on holiday.

European full-service restaurants remain the most popular

European full-service restaurants, including those with Polish cuisine, dominate within full-service restaurants. Poles are traditionalists, although they look for healthier cuisine.

A staff shortage forces restaurants to be more flexible and up to date

As is the case elsewhere in the consumer foodservice industry, full-service restaurants have to deal with the country’s staff shortage problem. The low unemployment rate in Poland has led to high staff turnover.

COMPETITIVE LANDSCAPE
AmRest Sp zoo leads a fragmented category

In 2018, AmRest Sp zoo with Pizza Hut and Blue Frog Bar&Grill brands remained the leader in current value terms in full-service restaurants. Pizza Hut continues to benefit from its well-established name.

AmRest buys the TelePizza chain in Poland

AmRest consistently follows its blueprint regarding new openings, merger and acquisition activities as well as strengthening its presence in the area of digital solutions. In July 2018, the company signed a conditional agreement for the purchase of a 100% stake in Telepizza Poland from Telepizza Group SAU for approximately EUR8 million.

Operators see the opportunity in home delivery

Digitalisation is gaining ground in full-service restaurants. Through the internet and smartphone apps, customers can access updated menus, make reservations and order via delivery services.

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Full-Service Restaurants in Poland

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Overview

Discover the latest market trends and uncover sources of future market growth for the Full-Service Restaurants industry in Poland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Full-Service Restaurants industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Full-Service Restaurants in Poland market research report includes:

  • Analysis of key supply-side and demand trends
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Full-Service Restaurants in Poland?
  • What are the major brands in Poland?
  • What cuisine type (Latin American, Asian, North American etc.) is most popular in full-service restaurants in Poland?
  • How prevalent is casual dining in Poland and how is this category expected to grow over the next five years?
  • How fragmented is the full-service restaurant industry in Poland?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

Full-Service Restaurants in Poland - Category analysis

HEADLINES

PROSPECTS

Good economy condition has a positive impact
European full-service restaurants remain the most popular
A staff shortage forces restaurants to be more flexible and up to date

COMPETITIVE LANDSCAPE

AmRest Sp zoo leads a fragmented category
AmRest buys the TelePizza chain in Poland
Operators see the opportunity in home delivery

CATEGORY DATA

Table 1 Full-Service Restaurants by Category: Units/Outlets 2013-2018
Table 2 Sales in Full-Service Restaurants by Category: Number of Transactions 2013-2018
Table 3 Sales in Full-Service Restaurants by Category: Foodservice Value 2013-2018
Table 4 Full-Service Restaurants by Category: % Units/Outlets Growth 2013-2018
Table 5 Sales in Full-Service Restaurants by Category: % Transaction Growth 2013-2018
Table 6 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2013-2018
Table 7 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2014-2018
Table 8 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2015-2018
Table 9 Forecast Full-Service Restaurants by Category: Units/Outlets 2018-2023
Table 10 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2018-2023
Table 11 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2018-2023
Table 12 Forecast Full-Service Res taurants by Category: % Units/Outlets Growth 2018-2023
Table 13 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 14 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2018-2023

Consumer Foodservice in Poland - Industry Overview

EXECUTIVE SUMMARY

Solid growth for consumer foodservice
Record-breaking year for online food delivery
Mergers and acquisitions planned for 2019
Independent foodservice prevails over chained players
Prospects for consumer foodservice remain strong

MARKET DATA

Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2018
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2013-2018
Table 19 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2013-2018
Table 20 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2013-2018
Table 21 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2018
Table 22 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2018
Table 23 Sales in Consumer Foodservice by Location: % Foodservice Value 2013-2018
Table 24 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2018
Table 25 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2018
Table 26 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2018
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 28 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023

SOURCES

Summary 1 Research Sources