The forecast period is expected to see independent full-service restaurants remain dominant, with chained players unlikely to make any substantial dent in the very strong position that independent establishments have in terms of value sales, transactions volume and outlet numbers. In particular, independent Middle Eastern full-service restaurants are set to remain dominant, accounting for more than eight-tenths of all full-service restaurants operating in Turkey at the end of the review period.
One of the major factors that has supported the efforts of Turkey’s full-service restaurants to remain profitable and viable since the onset of the COVID-19 pandemic is the ability to rely on the enduring popularity of home delivery services. Demand for home delivery spiked at the peak of the pandemic during 2020 and this is linked to the government-mandated closure of full-service restaurants for dine-in customers, a key measure to control the spread of the COVID-19 virus among the local population.
Asian full-service restaurants is slated for the highest value sales growth of any category of full-service restaurants over the forecast period and a similarly strong category-leading performance is expected to be seen in terms of outlet numbers and transactions volume as well. This is set to be primarily due to the niche status of Asian cuisine in Turkey’s consumer foodservice industry and the low base from which Asian full-service restaurants is rising.
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Understand the latest market trends and future growth opportunities for the Full-Service Restaurants industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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FSR (full-service restaurants) encompasses all sit-down establishments where the focus is on food rather than on drink. FSR is characterized by table service and a relatively higher quality of food compared to quick-service units. Menus offer multiple selections and may include breakfast, lunch and dinner. Preparation of food products is often complex and involves multiple steps. NOTE: restaurants types catalogued in this segment refer to table-service only (outlets with a proper “full table service:” wait staff attending customers and taking orders at the tables). Outlets with “limited table service” are excluded from FSR. For example: outlets where customers order their food at the counter are excluded (even though the waiter will then bring the food at the table).See All of Our Definitions
This report originates from Passport, our Full-Service Restaurants research and analysis database.
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