Travel in Argentina continues to benefit from the Previaje programme in 2022, introduced by the National Ministry of Tourism in mid-2021. The programme has been developed to promote domestic tourism and greater spending by households in all associated areas.
Towards the end of the review period LATAM halted its domestic flights in Argentina. This resulted in reduced air connectivity within the country, and the impact is still being felt despite resultant gains made by JetSMART and Flybondi.
The Previaje programme is encouraging domestic tourism which benefits hotels in 2022, with positive impact mostly seen higher-end hotels located outside of Buenos Aires City and in different areas of Argentina. Higher-income consumers have been taking advantage of the programme to travel to more expensive destinations in place of travelling abroad.
Booking retains a focus highly trained on domestic tourism in 2022. Despegar.
As the ARS continues to fall against the USD Argentina is becoming increasingly appealing to foreign tourists while outbound travel becomes increasingly expensive for Argentines. Thus, both inbound arrivals and domestic tourism stand to benefit over the forecast period.
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This report originates from Passport, our Travel research and analysis database.
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