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Country Report

Travel in

Travel in France

Sep 2019

US$2,100

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Executive Summary

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Growth despite street protests and strong increase in Chinese arrivals

Growth continued to be seen in travel in France in 2019, with increases in domestic trips, inbound arrivals and outbound departures. This also led to current value growth in lodging, all modes of transport and travel intermediaries.

Online sales grow strongly, offline remains more resilient than expected

Due to increasing confidence ordering products and services online, French consumers are increasingly turning to online platforms when they purchase travel products and services, with both transportation and lodging seeing over half of their value sales online in 2019. The growth of online sales facilitated value share gains for pure play online intermediaries, whilst also encouraging more local offline operators to fight back by developing their own online sales portals.

Traditional car rental companies adapt to survive

Traditional car rental companies are having to implement strategies to deal with the competition not just from each other, but also from car sharing. For instance, in 2019 Europcar focused on improving its fleet and making it more sustainable, with the purchase of more hybrid and electric cars.

Upgrading trend evident in most categories, particularly lodging

Travel in France is seeing a noteworthy upgrading trend. For instance, in lodging there is a strong move towards higher-star hotels.

Events will stimulate growth, but diversification likely to be necessary

Growth is expected to continue in travel in France in the forecast period, with increases for all the main indicators. France is staging the Rugby World Cup in 2023 and the Olympic Games in 2024.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you are in the Travel industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in France for free:

The Travel in France market research report includes:

Analysis of trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Forecasts
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in France?
What are the major brands in France?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel market research database.

Each report is delivered with the following components:
Report: PDF
Market statistics: Excel workbook

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Travel in France

EXECUTIVE SUMMARY

Growth despite street protests and strong increase in Chinese arrivals

Online sales grow strongly, offline remains more resilient than expected

Traditional car rental companies adapt to survive

Upgrading trend evident in most categories, particularly lodging

Events will stimulate growth, but diversification likely to be necessary

SWOT

Summary 1 Destination France: SWOT

MARKET DATA

Table 1 Annual Leave: Volume 2014-2019
Table 2 Travellers by Age: Number of People 2014-2019
Table 3 Seasonality: Number of People 2014-2019
Table 4 Leisure Outbound Demographics: Number of Trips 2014-2019
Table 5 Other Transport Sales: Value 2014-2019
Table 6 Other Transport Online Sales: Value 2014-2019
Table 7 Forecast Other Transport Sales: Value 2019-2024
Table 8 Forecast Other Transport Online Sales: Value 2019-2024
Table 9 Activities: Value 2014-2019
Table 10 Forecast Activities: Value 2019-2024

SOURCES

Summary 2 Research Sources

Airlines in France

HEADLINES

PROSPECTS

Changes at Air France, and growth for smaller French airlines

High growth for low-cost carriers, problems for long-haul low-cost

Concern that National Air Transport Strategy does not address issues

CATEGORY DATA

Table 11 Airlines Sales: Value 2014-2019
Table 12 Airlines Online Sales: Value 2014-2019
Table 13 Airlines: Passengers Carried 2014-2019
Table 14 Airlines NBO Company Shares: % Value 2015-2019
Table 15 Charter Airlines Brands by Key Performance Indicators 2019
Table 16 Low Cost Carriers Airlines Brands by Key Performance Indicators 2019
Table 17 Scheduled Airlines Brands by Key Performance Indicators 2019
Table 18 Forecast Airlines Sales: Value 2019-2024
Table 19 Forecast Airlines Online Sales: Value 2019-2024

Car Rental (Destination) in France

HEADLINES

PROSPECTS

2018 and 2019 are good years for sales, less so for profitability

Winning new accounts leads Europcar to extend its lead

More players enter car sharing, even traditional car rental companies

CATEGORY DATA

Table 20 Car Rental Sales: Value 2014-2019
Table 21 Car Rental Online Sales: Value 2014-2019
Table 22 Structure of Car Rental Market 2014-2019
Table 23 Car Rental NBO Company Shares: % Value 2015-2019
Table 24 Car Rental Brands by Key Performance Indicators 2019
Table 25 Forecast Car Rental Sales: Value 2019-2024
Table 26 Forecast Car Rental Online Sales: Value 2019-2024

Lodging in France

HEADLINES

PROSPECTS

Continued but slower growth, partly due to Yellow Vests protests

Growth levels-off in short-term rentals due to regulation

AccorHotels leads, but is challenged by luxury hotel providers

CATEGORY DATA

Table 27 Lodging Sales: Value 2014-2019
Table 28 Lodging Online Sales: Value 2014-2019
Table 29 Hotels Sales: Value 2014-2019
Table 30 Hotels Online Sales: Value 2014-2019
Table 31 Other Lodging Sales: Value 2014-2019
Table 32 Other Lodging Online Sales: Value 2014-2019
Table 33 Lodging Outlets: Units 2014-2019
Table 34 Lodging: Number of Rooms 2014-2019
Table 35 Lodging by Incoming vs Domestic: % Value 2014-2019
Table 36 Hotels NBO Company Shares: % Value 2015-2019
Table 37 Hotel Brands by Key Performance Indicators 2019
Table 38 Forecast Lodging Sales: Value 2019-2024
Table 39 Forecast Lodging Online Sales: Value 2019-2024
Table 40 Forecast Hotels Sales: Value 2019-2024
Table 41 Forecast Hotels Online Sales: Value 2019-2024
Table 42 Forecast Other Lodging Sales: Value 2019-2024
Table 43 Forecast Other Lodging Online Sales: Value 2019-2024
Table 44 Forecast Lodging Outlets: Units 2019-2024

Online Travel Sales and Intermediaries in France

HEADLINES

PROSPECTS

Strong growth for travel intermediaries, especially online

Slower growth for online sales, whilst offline is hanging on

Customised packages grow strongly; faster than dynamic packaging

CATEGORY DATA

Table 45 Travel Intermediaries Sales: Value 2014-2019
Table 46 Intermediaries Corporate Business Online Sales: Value 2014-2019
Table 47 Intermediaries Leisure Online Sales: Value 2014-2019
Table 48 Travel Intermediaries NBO Company Shares: % Value 2015-2019
Table 49 Online Travel Sales to Residents: Value 2014-2019
Table 50 Total Mobile Travel Sales to Residents: Value 2014-2019
Table 51 Forecast Travel Intermediaries Sales: Value 2019-2024
Table 52 Forecast Intermediaries Corporate Business Online Sales: Value 2019-2024
Table 53 Forecast Intermediaries Leisure Online Sales: Value 2019-2024
Table 54 Forecast Online Travel Sales to Residents: Value 2019-2024
Table 55 Forecast Total Mobile Travel Sales to Residents: Value 2019-2024

Tourism Flows in France

HEADLINES

PROSPECTS

Growth in arrivals set to continue due to hosting major events

Various tailored improvements attract Chinese tourists to France

Liberalisation of rail travel set to boost domestic trips once again

CATEGORY DATA

Table 56 Inbound Arrivals: Number of Trips 2014-2019
Table 57 Inbound Arrivals by Country: Number of Trips 2014-2019
Table 58 Inbound City Arrivals 2014-2019
Table 59 Inbound Receipts: Value 2014-2019
Table 60 Leisure Inbound Demographics: Number of Trips 2014-2019
Table 61 Forecast Inbound Arrivals: Number of Trips 2019-2024
Table 62 Forecast Inbound Arrivals by Country: Number of Trips 2019-2024
Table 63 Forecast Inbound Receipts: Value 2019-2024
Table 64 Domestic Trips by Destination: Number of Trips 2014-2019
Table 65 Domestic Business Trips by Travel Mode: Number of Trips 2014-2019
Table 66 Domestic Leisure Trips by Travel Mode: Number of Trips 2014-2019
Table 67 Domestic Expenditure: Value 2014-2019
Table 68 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2019-2024
Table 69 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2019-2024
Table 70 Forecast Domestic Expenditure: Value 2019-2024
Table 71 Outbound Departures: Number of Trips 2014-2019
Table 72 Outbound Departures by Destination: Number of Trips 2014-2019
Table 73 Outbound Expenditure: Value 2014-2019
Table 74 Forecast Outbound Expenditure: Value 2019-2024

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Megatrends

Country Report

Travel in France

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Executive Summary

New Report Guarantee

Growth despite street protests and strong increase in Chinese arrivals

Online sales grow strongly, offline remains more resilient than expected

Traditional car rental companies adapt to survive

Upgrading trend evident in most categories, particularly lodging

Events will stimulate growth, but diversification likely to be necessary

Samples

Overview

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Table of Contents

Travel in France

EXECUTIVE SUMMARY

Growth despite street protests and strong increase in Chinese arrivals

Online sales grow strongly, offline remains more resilient than expected

Traditional car rental companies adapt to survive

Upgrading trend evident in most categories, particularly lodging

Events will stimulate growth, but diversification likely to be necessary

SWOT

MARKET DATA

SOURCES

Airlines in France

HEADLINES

PROSPECTS

Changes at Air France, and growth for smaller French airlines

High growth for low-cost carriers, problems for long-haul low-cost

Concern that National Air Transport Strategy does not address issues

CATEGORY DATA

Car Rental (Destination) in France

HEADLINES

PROSPECTS

2018 and 2019 are good years for sales, less so for profitability

Winning new accounts leads Europcar to extend its lead

More players enter car sharing, even traditional car rental companies

CATEGORY DATA

Lodging in France

HEADLINES

PROSPECTS

Continued but slower growth, partly due to Yellow Vests protests

Growth levels-off in short-term rentals due to regulation

AccorHotels leads, but is challenged by luxury hotel providers

CATEGORY DATA

Online Travel Sales and Intermediaries in France

HEADLINES

PROSPECTS

Strong growth for travel intermediaries, especially online

Slower growth for online sales, whilst offline is hanging on

Customised packages grow strongly; faster than dynamic packaging

CATEGORY DATA

Tourism Flows in France

HEADLINES

PROSPECTS

Growth in arrivals set to continue due to hosting major events

Various tailored improvements attract Chinese tourists to France

Liberalisation of rail travel set to boost domestic trips once again

CATEGORY DATA

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Want to find out more about this report?

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