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Learn moreOct 2020
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Restrictions on both domestic and international travel aimed at limiting the spread of COVID-19 have had a marked negative impact on the travel industry. The closure of borders around the world brought an end to international trips.
A state of emergency was imposed in seven major Japanese prefectures from 6 April and all 47 prefectures from 16 April. People were encouraged to stay home, avoid group events, avoid stockpiling and to wash hands, with no penalties or mandatory requirements.
All Nippon Airways Co (ANA) and Japan Airline Corp (JAL) remain the clear leaders in airlines in Japan. The airlines category has been amongst the areas of travel and tourism hit hardest by the COVID-19 pandemic, with both low cost carriers and full-service carriers witnessing dramatic declines in demand.
Major restrictions on international travel encouraged major Japanese travel intermediaries, including JTB, HIS and Rakuten, to cancel all overseas packages for April 2020, with some planning to stop all sales for tour packages until August. With travel intermediaries having positioned themselves as a convenient, one-stop location for all a consumer’s travel needs, the widespread impact of COVID-19 across airlines, lodging, car rental, and leisure and business activities has affected every area of their offer.
Japan’s travel and tourism market is expected to recover strongly in 2021. However, the market’s performance during the year will be significantly influenced by the extent to which visitors are allowed at the Tokyo Olympics and Paralympics, which remains uncertain.
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Overview:
Discover the latest market trends and uncover sources of future market growth for the Travel industry in Japan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you are in the Travel industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Japan for free:
The Travel in Japan market research report includes:
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Why buy this report?
This industry report originates from Passport, our Travel market research database.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.