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Country Report

Travel in

Travel in Bulgaria

Oct 2020

US$2,100

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Executive Summary

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COVID-19 impact on travel

The Coronavirus (COVID-19) pandemic has had an unprecedented impact on the entire travel market in Bulgaria in 2020, leading to huge falls in tourist flows and sales across all categories, as well as effectively paralysing airlines during a key revenue-generating period. The tourism industry is expected to suffer huge losses, with airlines, lodging and travel intermediaries among the hardest hit.

COVID-19 country impact

A state of emergency was imposed from 13 March until 13 May, with Bulgarians only allowed to leave their home to shop for groceries, walk pets or for healthcare purposes, with fines for those flouting the rules. Parks, playgrounds, schools and kindergartens closed, as did parliament.

Company response to COVID-19: Airlines and hotels

Scheduled airlines, charter operators and low cost carriers were forced to cancel flights from mid-March onwards and are likely to continue operating at reduced levels into the early part of 2021. Low cost carriers account for the largest proportion of passenger air traffic into and out of Bulgaria.

Impact of COVID-19 on online bookings and travel intermediaries

The COVID-19 pandemic has had a strong negative impact on the performance and revenues of online travel platforms and intermediaries, many of which have been left facing bankruptcy or seeking governmental financial assistance. At the start of 2020, many hoteliers and travel intermediaries were still reeling from the collapse of Thomas Cook in the autumn of 2019.

What next for travel?

The COVID-19 pandemic is expected to continue impacting on the Bulgarian travel market for several years. Players in all categories are likely to face continuing financial pressure resulting from reduced tourist flows and an inability to operate at full capacity.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Bulgaria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you are in the Travel industry in Bulgaria, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Bulgaria for free:

The Travel in Bulgaria market research report includes:

Analysis of trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Forecasts
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Bulgaria?
What are the major brands in Bulgaria?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel market research database.

Each report is delivered with the following components:
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Market statistics: Excel workbook

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Travel in Bulgaria

EXECUTIVE SUMMARY

COVID-19 impact on travel

COVID-19 country impact

Company response to COVID-19: Airlines and hotels

Impact of COVID-19 on online bookings and travel intermediaries

What next for travel?

Chart 1 Inbound Receipts: 2020-2025
Chart 2 Average Spend per Trip for Inbound Arrivals: 2020-2025

MARKET DATA

Table 1 Annual Leave: Volume 2015-2020
Table 2 Travellers by Age: Number of People 2015-2020
Table 3 Seasonality: Number of People 2015-2020
Table 4 Leisure Outbound Demographics: Number of Trips 2015-2020
Table 5 Other Transport Sales: Value 2015-2020
Table 6 Other Transport Online Sales: Value 2015-2020
Table 7 Forecast Other Transport Sales: Value 2020-2025
Table 8 Forecast Other Transport Online Sales: Value 2020-2025
Table 9 Activities and Experiences: Value 2015-2020
Table 10 Forecast Activities and Experiences: Value 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Tourism Flows in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

Sharp fall in inbound and outbound tourist flows hits travel-related expenditure in 2020

Focus on domestic tourism to kick-start recovery in the latter part of 2020

RECOVERY AND OPPORTUNITIES

Inbound travel and receipts set to rebound faster in 2021

Affordability is key to driving inbound travel over the forecast period

CATEGORY DATA

Table 11 Inbound Arrivals: Number of Trips 2015-2020
Table 12 Inbound Arrivals by Country: Number of Trips 2015-2020
Table 13 Inbound City Arrivals 2015-2020
Table 14 Inbound Receipts: Value 2015-2020
Table 15 Leisure Inbound Demographics: Number of Trips 2015-2020
Table 16 Forecast Inbound Arrivals: Number of Trips 2020-2025
Table 17 Forecast Inbound Arrivals by Country: Number of Trips 2020-2025
Table 18 Forecast Inbound Receipts: Value 2020-2025
Table 19 Domestic Trips by Destination: Number of Trips 2015-2020
Table 20 Domestic Business Trips by Travel Mode: Number of Trips 2015-2020
Table 21 Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020
Table 22 Domestic Expenditure: Value 2015-2020
Table 23 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2020-2025
Table 24 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2020-2025
Table 25 Forecast Domestic Expenditure: Value 2020-2025
Table 26 Outbound Departures: Number of Trips 2015-2020
Table 27 Outbound Departures by Destination: Number of Trips 2015-2020
Table 28 Outbound Expenditure: Value 2015-2020
Table 29 Forecast Outbound Departures: Number of Trips 2020-2025
Table 30 Forecast Outbound Departures by Destination: Number of Trips 2020-2025
Table 31 Forecast Outbound Expenditure: Value 2020-2025

Airlines in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

Dramatic decline in air travel from key source markets in 2020

New concessionaire for Sofia Airport in 2020 as uncertainty hangs over future operator at Plovdiv

RECOVERY

Airlines set to return to positive value growth despite the threat of a prolonged crisis

Low cost carriers are well positioned to seize further growth in air travel to Bulgaria

CATEGORY DATA

Table 32 Airlines Sales: Value 2015-2020
Table 33 Airlines Online Sales: Value 2015-2020
Table 34 Airlines: Passengers Carried 2015-2020
Table 35 Airlines NBO Company Shares: % Value 2016-2020
Table 36 Low Cost Carriers Airlines Brands by Key Performance Indicators 2020
Table 37 Scheduled Airlines Brands by Key Performance Indicators 2020
Table 38 Forecast Airlines Sales: Value 2020-2025
Table 39 Forecast Airlines Online Sales: Value 2020-2025

Car Rental (Destination) in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

COVID-19 halts previous solid growth in car rental in 2020

Leading players commit to EU standards on pricing and transparency in 2020

RECOVERY AND OPPORTUNITIES

Leisure car rental and car rental online set to drive growth over the forecast period

Car rental set to remain limited by taxis and low demand for business travel

CATEGORY DATA

Table 40 Car Rental Sales: Value 2015-2020
Table 41 Car Rental Online Sales: Value 2015-2020
Table 42 Structure of Car Rental Market 2015-2020
Table 43 Car Rental NBO Company Shares: % Value 2016-2020
Table 44 Car Rental Brands by Key Performance Indicators 2020
Table 45 Forecast Car Rental Sales: Value 2020-2025
Table 46 Forecast Car Rental Online Sales: Value 2020-2025

Lodging in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

COVID-19 leads to collapse in spending on lodging in 2020

Greater monitoring of short-term rentals and simplified criteria for lodging categorisation in 2020

RECOVERY AND OPPORTUNITIES

Lodging online and hotels set to lead return to growth over the forecast period

Mid-market likely to be focus of investment in hotels

CATEGORY DATA

Table 47 Lodging Sales: Value 2015-2020
Table 48 Lodging Online Sales: Value 2015-2020
Table 49 Hotels Sales: Value 2015-2020
Table 50 Hotels Online Sales: Value 2015-2020
Table 51 Other Lodging Sales: Value 2015-2020
Table 52 Other Lodging Online Sales: Value 2015-2020
Table 53 Lodging Outlets: Units 2015-2020
Table 54 Lodging: Number of Rooms 2015-2020
Table 55 Lodging by Incoming vs Domestic: % Value 2015-2020
Table 56 Hotels NBO Company Shares: % Value 2016-2020
Table 57 Hotel Brands by Key Performance Indicators 2020
Table 58 Forecast Lodging Sales: Value 2020-2025
Table 59 Forecast Lodging Online Sales: Value 2020-2025
Table 60 Forecast Hotels Sales: Value 2020-2025
Table 61 Forecast Hotels Online Sales: Value 2020-2025
Table 62 Forecast Other Lodging Sales: Value 2020-2025
Table 63 Forecast Other Lodging Online Sales: Value 2020-2025
Table 64 Forecast Lodging Outlets: Units 2020-2025

Online Travel Sales and Intermediaries in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

Near-total loss of summer season threatens survival of many travel intermediaries in 2020

Bulgaria joins calls for a European Travel Compensation Fund in 2020

RECOVERY AND OPPORTUNITIES

Online and mobile sales lead return growth over the forecast period

Intermediaries offline sales set to remain larger than online sales

CATEGORY DATA

Table 65 Travel Intermediaries Sales: Value 2015-2020
Table 66 Intermediaries Corporate Business Online Sales: Value 2015-2020
Table 67 Intermediaries Leisure Online Sales: Value 2015-2020
Table 68 Travel Intermediaries NBO Company Shares: % Value 2016-2020
Table 69 Online Travel Sales to Residents: Value 2015-2020
Table 70 Total Mobile Travel Sales to Residents: Value 2015-2020
Table 71 Forecast Travel Intermediaries Sales: Value 2020-2025
Table 72 Forecast Intermediaries Corporate Business Online Sales: Value 2020-2025
Table 73 Forecast Intermediaries Leisure Online Sales: Value 2020-2025
Table 74 Forecast Online Travel Sales to Residents: Value 2020-2025
Table 75 Forecast Total Mobile Travel Sales to Residents: Value 2020-2025

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Country Report

Travel in Bulgaria

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Executive Summary

New Report Guarantee

COVID-19 impact on travel

COVID-19 country impact

Company response to COVID-19: Airlines and hotels

Impact of COVID-19 on online bookings and travel intermediaries

What next for travel?

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Travel in Bulgaria

EXECUTIVE SUMMARY

COVID-19 impact on travel

COVID-19 country impact

Company response to COVID-19: Airlines and hotels

Impact of COVID-19 on online bookings and travel intermediaries

What next for travel?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Tourism Flows in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

Sharp fall in inbound and outbound tourist flows hits travel-related expenditure in 2020

Focus on domestic tourism to kick-start recovery in the latter part of 2020

RECOVERY AND OPPORTUNITIES

Inbound travel and receipts set to rebound faster in 2021

Affordability is key to driving inbound travel over the forecast period

CATEGORY DATA

Airlines in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

Dramatic decline in air travel from key source markets in 2020

New concessionaire for Sofia Airport in 2020 as uncertainty hangs over future operator at Plovdiv

RECOVERY

Airlines set to return to positive value growth despite the threat of a prolonged crisis

Low cost carriers are well positioned to seize further growth in air travel to Bulgaria

CATEGORY DATA

Car Rental (Destination) in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

COVID-19 halts previous solid growth in car rental in 2020

Leading players commit to EU standards on pricing and transparency in 2020

RECOVERY AND OPPORTUNITIES

Leisure car rental and car rental online set to drive growth over the forecast period

Car rental set to remain limited by taxis and low demand for business travel

CATEGORY DATA

Lodging in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

COVID-19 leads to collapse in spending on lodging in 2020

Greater monitoring of short-term rentals and simplified criteria for lodging categorisation in 2020

RECOVERY AND OPPORTUNITIES

Lodging online and hotels set to lead return to growth over the forecast period

Mid-market likely to be focus of investment in hotels

CATEGORY DATA

Online Travel Sales and Intermediaries in Bulgaria

KEY DATA FINDINGS

2020 IMPACT

Near-total loss of summer season threatens survival of many travel intermediaries in 2020

Bulgaria joins calls for a European Travel Compensation Fund in 2020

RECOVERY AND OPPORTUNITIES

Online and mobile sales lead return growth over the forecast period

Intermediaries offline sales set to remain larger than online sales

CATEGORY DATA

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