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Country Report

Travel in

Travel in the Netherlands

52 pages, Sep 2017

US$2,100

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Economic growth drives an increase in travel sales

In 2017, inbound arrivals, domestic trips and outbound departures all posted growth. Both the positive development of the major world economies and the healthy growth of the Dutch economy led to growth in travel flows. For arrivals, most growth was generated by the neighbouring countries Germany and Belgium. There was a trend towards shorter trips that were closer to home and this helped incoming tourism to develop positively.

Strong growth of online travel sales to residents

Online travel sales to residents continued to record strong growth in 2017, although the increase was not as strong as earlier in the review period. Mobile sales in particular posted strong development, as travel sales are very suitable for the development of the mobile channel. Business travellers in particular are very interested in booking through mobile apps, as this allows them to make travel plans while on the go; however, leisure tourists also are booking more and more travel products through mobile devices.

Major players seek cross-category partnerships

Major players within travel and tourism recognise there is a lot to gain from new partnerships with other large players. A good example is the partnership of TUI Nederland BV and KLM Royal Dutch Airlines. These two companies agreed to work closely together on the promotion of a number of new destinations. Through this partnership, KLM Royal Dutch Airlines expanded its business and TUI Nederland BV was able to offer a number of new destinations to its customers.

Travel companies experiment with communication through social media

For travel companies, online reviews and customer satisfaction in general are even more important than before. Bad reviews and dissatisfied travellers can result in a sharp decline in the number of bookings and ticket sales. More-successful travel companies strive to communicate directly with consumers. Travel companies need to communicate through Facebook Messenger or Twitter.

Economy will help growth, but there are threats

As economic development is the single most important driver of travel, the positive economic outlook means further growth is expected over the forecast period. The Netherlands is an attractive destination for incoming tourists and Amsterdam will remain popular; however, geopolitical tensions and the threat of terrorism might limit growth of both inbound arrivals and outbound departures. Other issues such as the uncertainty surrounding Brexit may also cause difficulties, as well as having the potential to exert a negative impact on travel to and from the UK.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Netherlands for free:

The Travel in Netherlands market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts (of market share, market trends, market growth)
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Netherlands?
What are the major brands in Netherlands?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

Each report is delivered with the following components:
Report: PDF and Word
Market statistics: Excel workbook

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Travel in the Netherlands

EXECUTIVE SUMMARY

Economic growth drives an increase in travel sales

Strong growth of online travel sales to residents

Major players seek cross-category partnerships

Travel companies experiment with communication through social media

Economy will help growth, but there are threats

SWOT

Summary 1 Destination the Netherlands: SWOT

MARKET DATA

Table 1 Annual Leave: Volume 2012-2017
Table 2 Travellers by Age: Number of People 2012-2017
Table 3 Seasonality: Number of People 2012-2017
Table 4 Leisure Outbound Demographics: Number of Trips 2012-2017
Table 5 Other Transport Sales: Value 2012-2017
Table 6 Other Transport Online Sales: Value 2012-2017
Table 7 Forecast Other Transport Sales: Value 2017-2022
Table 8 Forecast Other Transport Online Sales: Value 2017-2022
Table 9 Activities: Value 2012-2017
Table 10 Forecast Activities: Value 2017-2022

SOURCES

Summary 2 Research Sources

Airlines in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Table 11 Airlines Sales: Value 2012-2017
Table 12 Airlines Online Sales: Value 2012-2017
Table 13 Airlines: Passengers Carried 2012-2017
Table 14 Airlines NBO Company Shares: % Value 2013-2017
Table 15 Charter Airlines Brands by Key Performance Indicators 2017
Table 16 Low Cost Carriers Airlines Brands by Key Performance Indicators 2017
Table 17 Schedule Airlines Brands by Key Performance Indicators 2017
Table 18 Forecast Airlines Sales: Value 2017-2022
Table 19 Forecast Airlines Online Sales: Value 2017-2022

Car Rental in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Table 20 Car Rental Sales: Value 2012-2017
Table 21 Car Rental Online Sales: Value 2012-2017
Table 22 Structure of Car Rental Market 2012-2017
Table 23 Car Rental NBO Company Shares: % Value 2013-2017
Table 24 Car Rental Brands by Key Performance Indicators 2017
Table 25 Forecast Car Rental Sales: Value 2017-2022
Table 26 Forecast Car Rental Online Sales: Value 2017-2022

Flows in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Table 27 Inbound Arrivals: Number of Trips 2012-2017
Table 28 Inbound Arrivals by Country: Number of Trips 2012-2017
Table 29 Inbound City Arrivals 2012-2017
Table 30 Inbound Receipts: Value 2012-2017
Table 31 Leisure Inbound Demographics: Number of Trips 2012-2017
Table 32 Forecast Inbound Arrivals: Number of Trips 2017-2022
Table 33 Forecast Inbound Arrivals by Country: Number of Trips 2017-2022
Table 34 Forecast Inbound Receipts: Value 2017-2022
Table 35 Domestic Trips by Destination: Number of Trips 2012-2017
Table 36 Domestic Business Trips by Travel Mode: Number of Trips 2012-2017
Table 37 Domestic Leisure Trips by Travel Mode: Number of Trips 2012-2017
Table 38 Domestic Expenditure: Value 2012-2017
Table 39 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2017-2022
Table 40 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2017-2022
Table 41 Forecast Domestic Expenditure: Value 2017-2022
Table 42 Outbound Departures: Number of Trips 2012-2017
Table 43 Outbound Departures by Destination: Number of Trips 2012-2017
Table 44 Outbound Expenditure: Value 2012-2017
Table 45 Forecast Outbound Departures: Number of Trips 2017-2022
Table 46 Forecast Outbound Departures by Destination: Number of Trips 2017-2022
Table 47 Forecast Outbound Expenditure: Value 2017-2022

Intermediaries in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Table 48 Intermediaries Sales: Value 2012-2017
Table 49 Intermediaries Corporate Business Online Sales: Value 2012-2017
Table 50 Intermediaries Leisure Online Sales: Value 2012-2017
Table 51 Intermediaries NBO Company Shares: % Value 2013-2017
Table 52 Forecast Intermediaries Sales: Value 2017-2022
Table 53 Forecast Intermediaries Corporate Business Online Sales: Value 2017-2022
Table 54 Forecast Intermediaries Leisure Online Sales: Value 2017-2022

Lodging in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Table 55 Lodging Sales: Value 2012-2017
Table 56 Lodging Online Sales: Value 2012-2017
Table 57 Hotels Sales: Value 2012-2017
Table 58 Hotels Online Sales: Value 2012-2017
Table 59 Other Lodging Sales: Value 2012-2017
Table 60 Other Lodging Online Sales: Value 2012-2017
Table 61 Lodging Outlets: Units 2012-2017
Table 62 Lodging: Number of Rooms 2012-2017
Table 63 Lodging by Incoming vs Domestic: % Value 2012-2017
Table 64 Hotels NBO Company Shares: % Value 2013-2017
Table 65 Hotel Brands by Key Performance Indicators 2017
Table 66 Forecast Lodging Sales: Value 2017-2022
Table 67 Forecast Lodging Online Sales: Value 2017-2022
Table 68 Forecast Hotels Sales: Value 2017-2022
Table 69 Forecast Hotels Online Sales: Value 2017-2022
Table 70 Forecast Other Lodging Sales: Value 2017-2022
Table 71 Forecast Other Lodging Online Sales: Value 2017-2022
Table 72 Forecast Lodging Outlets: Units 2017-2022

Online Travel Sales To Residents in the Netherlands

HEADLINES

TRENDS

MOBILE TRAVEL SALES TO RESIDENTS

PROSPECTS

CATEGORY DATA

Table 73 Online Travel Sales to Residents: Value 2012-2017
Table 74 Mobile Travel Sales to Residents: Value 2012-2017
Table 75 Forecast Online Travel Sales to Residents: Value 2017-2022
Table 76 Forecast Mobile Travel Sales to Residents: Value 2017-2022

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Megatrends

Country Report

Travel in the Netherlands

New Report Guarantee

Executive Summary

New Report Guarantee

Economic growth drives an increase in travel sales

Strong growth of online travel sales to residents

Major players seek cross-category partnerships

Travel companies experiment with communication through social media

Economy will help growth, but there are threats

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Travel in the Netherlands

EXECUTIVE SUMMARY

Economic growth drives an increase in travel sales

Strong growth of online travel sales to residents

Major players seek cross-category partnerships

Travel companies experiment with communication through social media

Economy will help growth, but there are threats

SWOT

MARKET DATA

SOURCES

Airlines in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Car Rental in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Flows in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Intermediaries in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Lodging in the Netherlands

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Online Travel Sales To Residents in the Netherlands

HEADLINES

TRENDS

MOBILE TRAVEL SALES TO RESIDENTS

PROSPECTS

CATEGORY DATA

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