Travel in Ireland

October 2020
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Overview:

Understand the latest market trends and future growth opportunities for the Travel industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Tourism Flows
  • Airlines
  • Car Rental (Destination)
  • Lodging
  • Online Travel Sales and Intermediaries

If you're in the Travel industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Travel in Ireland report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Travel in Ireland?
  • Which are the leading companies in Travel in Ireland?
  • How are companies responding to the impact of COVID-19 and accordant travel restrictions?
  • How severe is the scale of the damage?
  • Which travel sectors are proving the most resilient?
  • How soon can recovery be expected?
  • What are companies doing to innovate and future-proof against the crisis?

Travel in Ireland

EXECUTIVE SUMMARY

COVID-19 impact on travel
COVID-19 country impact
Company response to COVID-19: Airlines and hotels
Impact of COVID-19 on online bookings and travel intermediaries
What next for travel?
Chart 1 Inbound Receipts: 2020-2025 Chart 2 Average Spend per Trip for Inbound Arrivals: 2020-2025

MARKET DATA

Table 1 Annual Leave: Volume 2015-2020 Table 2 Travellers by Age: Number of People 2015-2020 Table 3 Seasonality: Number of People 2015-2020 Table 4 Leisure Outbound Demographics: Number of Trips 2015-2020 Table 5 Other Transport Sales: Value 2015-2020 Table 6 Other Transport Online Sales: Value 2015-2020 Table 7 Forecast Other Transport Sales: Value 2020-2025 Table 8 Forecast Other Transport Online Sales: Value 2020-2025 Table 9 Activities and Experiences: Value 2015-2020 Table 10 Forecast Activities and Experiences: Value 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Summary 1 Research Sources

Tourism Flows in Ireland

KEY DATA FINDINGS

2020 IMPACT

COVID-19 interrupts efforts to diversify tourist base through promotion of long haul market
UK visitors maintain key role

RECOVERY AND OPPORTUNITIES

Shorter trips key to recovery
Opportunities to promote natural attractions

CATEGORY DATA

Table 11 Inbound Arrivals: Number of Trips 2015-2020 Table 12 Inbound Arrivals by Country: Number of Trips 2015-2020 Table 13 Inbound City Arrivals 2015-2020 Table 14 Inbound Receipts: Value 2015-2020 Table 15 Leisure Inbound Demographics: Number of Trips 2015-2020 Table 16 Forecast Inbound Arrivals: Number of Trips 2020-2025 Table 17 Forecast Inbound Arrivals by Country: Number of Trips 2020-2025 Table 18 Forecast Inbound Receipts: Value 2020-2025 Table 19 Domestic Trips by Destination: Number of Trips 2015-2020 Table 20 Domestic Business Trips by Travel Mode: Number of Trips 2015-2020 Table 21 Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020 Table 22 Domestic Expenditure: Value 2015-2020 Table 23 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2020-2025 Table 24 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2020-2025 Table 25 Forecast Domestic Expenditure: Value 2020-2025 Table 26 Outbound Departures: Number of Trips 2015-2020 Table 27 Outbound Departures by Destination: Number of Trips 2015-2020 Table 28 Outbound Expenditure: Value 2015-2020 Table 29 Forecast Outbound Departures: Number of Trips 2020-2025 Table 30 Forecast Outbound Departures by Destination: Number of Trips 2020-2025 Table 31 Forecast Outbound Expenditure: Value 2020-2025

Airlines in Ireland

KEY DATA FINDINGS

2020 IMPACT

Airlines face social distancing and refund challenges
Crisis increases pressure to generate high-margin bookings

RECOVERY

COVID-19 environment presents airports and airlines with considerable challenges
Opportunities for low cost carriers

CATEGORY DATA

Table 32 Airlines Sales: Value 2015-2020 Table 33 Airlines Online Sales: Value 2015-2020 Table 34 Airlines: Passengers Carried 2015-2020 Table 35 Airlines NBO Company Shares: % Value 2016-2020 Table 36 Charter Airlines Brands by Key Performance Indicators 2020 Table 37 Low Cost Carriers Airlines Brands by Key Performance Indicators 2020 Table 38 Scheduled Airlines Brands by Key Performance Indicators 2020 Table 39 Forecast Airlines Sales: Value 2020-2025 Table 40 Forecast Airlines Online Sales: Value 2020-2025

Car Rental (Destination) in Ireland

KEY DATA FINDINGS

2020 IMPACT

COVID-19 measures impact key rental season
Hertz suffers from lack of airport trade

RECOVERY AND OPPORTUNITIES

Opportunity for traditional brands to reassert themselves
Challenging environment for business car rental

CATEGORY DATA

Table 41 Car Rental Sales: Value 2015-2020 Table 42 Car Rental Online Sales: Value 2015-2020 Table 43 Structure of Car Rental Market 2015-2020 Table 44 Car Rental NBO Company Shares: % Value 2016-2020 Table 45 Car Rental Brands by Key Performance Indicators 2020 Table 46 Forecast Car Rental Sales: Value 2020-2025 Table 47 Forecast Car Rental Online Sales: Value 2020-2025

Lodging in Ireland

KEY DATA FINDINGS

2020 IMPACT

Leader announces job cuts
Campsites at the forefront of recovery

RECOVERY AND OPPORTUNITIES

Government support crucial to hotels’ survival
Luxury and upscale hotels to see strong growth in 2021

CATEGORY DATA

Table 48 Lodging Sales: Value 2015-2020 Table 49 Lodging Online Sales: Value 2015-2020 Table 50 Hotels Sales: Value 2015-2020 Table 51 Hotels Online Sales: Value 2015-2020 Table 52 Other Lodging Sales: Value 2015-2020 Table 53 Other Lodging Online Sales: Value 2015-2020 Table 54 Lodging Outlets: Units 2015-2020 Table 55 Lodging: Number of Rooms 2015-2020 Table 56 Lodging by Incoming vs Domestic: % Value 2015-2020 Table 57 Hotels NBO Company Shares: % Value 2016-2020 Table 58 Hotel Brands by Key Performance Indicators 2020 Table 59 Forecast Lodging Sales: Value 2020-2025 Table 60 Forecast Lodging Online Sales: Value 2020-2025 Table 61 Forecast Hotels Sales: Value 2020-2025 Table 62 Forecast Hotels Online Sales: Value 2020-2025 Table 63 Forecast Other Lodging Sales: Value 2020-2025 Table 64 Forecast Other Lodging Online Sales: Value 2020-2025 Table 65 Forecast Lodging Outlets: Units 2020-2025

Online Travel Sales and Intermediaries in Ireland

KEY DATA FINDINGS

2020 IMPACT

Pandemic hits travel intermediaries across the full range of the product offer
COVID-19 bolsters motivation to generate direct bookings

RECOVERY AND OPPORTUNITIES

Pandemic strengthens trend towards digital
Evolution of the digital environment presents threats to OTAs

CATEGORY DATA

Table 66 Travel Intermediaries Sales: Value 2015-2020 Table 67 Intermediaries Corporate Business Online Sales: Value 2015-2020 Table 68 Intermediaries Leisure Online Sales: Value 2015-2020 Table 69 Travel Intermediaries NBO Company Shares: % Value 2016-2020 Table 70 Online Travel Sales to Residents: Value 2015-2020 Table 71 Total Mobile Travel Sales to Residents: Value 2015-2020 Table 72 Forecast Travel Intermediaries Sales: Value 2020-2025 Table 73 Forecast Intermediaries Corporate Business Online Sales: Value 2020-2025 Table 74 Forecast Intermediaries Leisure Online Sales: Value 2020-2025 Table 75 Forecast Online Travel Sales to Residents: Value 2020-2025 Table 76 Forecast Total Mobile Travel Sales to Residents: Value 2020-2025
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This report originates from Passport, our Travel research and analysis database.

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