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Country Report

Travel in

Travel in Colombia

Sep 2019

US$2,100

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Doubts over the FARC peace treaty hamper growth in arrivals

Although outbound and domestic trips increased in Colombia in 2019, inbound arrivals fell. Arrivals from Venezuela declined strongly, as economic problems in this country led citizens to flee.

Growth in internet sales leads more players to expand online

Online sales continued to increase in all travel categories in Colombia in 2019, with airlines accounting for the highest sales, followed by lodging. As internet and smartphone penetration rise in the country, more consumers are becoming confident booking various aspects of their trip online, if not a whole package.

Avianca implements strategies to ensure its survival

Avianca continued to dominate airlines in Colombia in 2019. Nevertheless, the company continued to struggle.

Regulation of short-term rentals should lead to better quality

Short-term rentals may be at a turning point. In 2018, Decree 2119 was issued by the Ministry of Commerce, Industry and Tourism.

Development of the tourism infrastructure will ensure growth

Inbound, outbound and domestic tourism are all expected to see volume growth in Colombia in the forecast period. The country has been working in source markets to turn around its image of insecurity to attract tourists, which is likely to bear fruit.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview:

Discover the latest market trends and uncover sources of future market growth for the Travel industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you are in the Travel industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Colombia for free:

The Travel in Colombia market research report includes:

Analysis of trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Forecasts
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in Colombia?
What are the major brands in Colombia?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel market research database.

Each report is delivered with the following components:
Report: PDF
Market statistics: Excel workbook

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Travel in Colombia

EXECUTIVE SUMMARY

Doubts over the FARC peace treaty hamper growth in arrivals

Growth in internet sales leads more players to expand online

Avianca implements strategies to ensure its survival

Regulation of short-term rentals should lead to better quality

Development of the tourism infrastructure will ensure growth

SWOT

Summary 1 Destination Colombia: SWOT

MARKET DATA

Table 1 Annual Leave: Volume 2014-2019
Table 2 Travellers by Age: Number of People 2014-2019
Table 3 Seasonality: Number of People 2014-2019
Table 4 Leisure Outbound Demographics: Number of Trips 2014-2019
Table 5 Other Transport Sales: Value 2014-2019
Table 6 Other Transport Online Sales: Value 2014-2019
Table 7 Forecast Other Transport Sales: Value 2019-2024
Table 8 Forecast Other Transport Online Sales: Value 2019-2024
Table 9 Activities: Value 2014-2019
Table 10 Forecast Activities: Value 2019-2024

DEFINITIONS

SOURCES

Summary 2 Research Sources

Car Rental (Destination) in Colombia

HEADLINES

PROSPECTS

The move away from car ownership boosts car rental

Attracting consumers through partnerships and technology

Growth in car sharing is a both a challenge and an opportunity

CATEGORY DATA

Table 11 Car Rental Sales: Value 2014-2019
Table 12 Car Rental Online Sales: Value 2014-2019
Table 13 Structure of Car Rental Market 2014-2019
Table 14 Car Rental NBO Company Shares: % Value 2015-2019
Table 15 Car Rental Brands by Key Performance Indicators 2019
Table 16 Forecast Car Rental Sales: Value 2019-2024
Table 17 Forecast Car Rental Online Sales: Value 2019-2024

Lodging in Colombia

HEADLINES

PROSPECTS

Regulation of short-term rentals could affect forecast period growth

Tax laws should boost the number of hotels in smaller cities

The use of technology to improve the customer experience

CATEGORY DATA

Table 18 Lodging Sales: Value 2014-2019
Table 19 Lodging Online Sales: Value 2014-2019
Table 20 Hotels Sales: Value 2014-2019
Table 21 Hotels Online Sales: Value 2014-2019
Table 22 Other Lodging Sales: Value 2014-2019
Table 23 Other Lodging Online Sales: Value 2014-2019
Table 24 Lodging Outlets: Units 2014-2019
Table 25 Lodging: Number of Rooms 2014-2019
Table 26 Lodging by Incoming vs Domestic: % Value 2014-2019
Table 27 Hotels NBO Company Shares: % Value 2015-2019
Table 28 Hotel Brands by Key Performance Indicators 2019
Table 29 Forecast Lodging Sales: Value 2019-2024
Table 30 Forecast Lodging Online Sales: Value 2019-2024
Table 31 Forecast Hotels Sales: Value 2019-2024
Table 32 Forecast Hotels Online Sales: Value 2019-2024
Table 33 Forecast Other Lodging Sales: Value 2019-2024
Table 34 Forecast Other Lodging Online Sales: Value 2019-2024
Table 35 Forecast Lodging Outlets: Units 2019-2024

Online Travel Sales and Intermediaries in Colombia

HEADLINES

PROSPECTS

Specialisation – initially a good strategy, but big players have moved in

Online sales see strong growth due to rising consumer confidence

Retailers increase their presence in travel intermediaries

CATEGORY DATA

Table 36 Travel Intermediaries Sales: Value 2014-2019
Table 37 Intermediaries Corporate Business Online Sales: Value 2014-2019
Table 38 Intermediaries Leisure Online Sales: Value 2014-2019
Table 39 Travel Intermediaries NBO Company Shares: % Value 2015-2019
Table 40 Online Travel Sales to Residents: Value 2014-2019
Table 41 Total Mobile Travel Sales to Residents: Value 2014-2019
Table 42 Forecast Travel Intermediaries Sales: Value 2019-2024
Table 43 Forecast Intermediaries Corporate Business Online Sales: Value 2019-2024
Table 44 Forecast Intermediaries Leisure Online Sales: Value 2019-2024
Table 45 Forecast Online Travel Sales to Residents: Value 2019-2024
Table 46 Forecast Total Mobile Travel Sales to Residents: Value 2019-2024

Tourism Flows in Colombia

HEADLINES

PROSPECTS

Arrivals decline, but growth is expected to resume in the forecast period

Growth in air and water arrivals, but more work and promotion needed

Growth in business arrivals hampered by bureaucracy

CATEGORY DATA

Table 47 Inbound Arrivals: Number of Trips 2014-2019
Table 48 Inbound Arrivals by Country: Number of Trips 2014-2019
Table 49 Inbound City Arrivals 2014-2019
Table 50 Inbound Receipts: Value 2014-2019
Table 51 Leisure Inbound Demographics: Number of Trips 2014-2019
Table 52 Forecast Inbound Arrivals: Number of Trips 2019-2024
Table 53 Forecast Inbound Arrivals by Country: Number of Trips 2019-2024
Table 54 Forecast Inbound Receipts: Value 2019-2024
Table 55 Domestic Trips by Destination: Number of Trips 2014-2019
Table 56 Domestic Business Trips by Travel Mode: Number of Trips 2014-2019
Table 57 Domestic Leisure Trips by Travel Mode: Number of Trips 2014-2019
Table 58 Domestic Expenditure: Value 2014-2019
Table 59 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2019-2024
Table 60 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2019-2024
Table 61 Forecast Domestic Expenditure: Value 2019-2024
Table 62 Outbound Departures: Number of Trips 2014-2019
Table 63 Outbound Departures by Destination: Number of Trips 2014-2019
Table 64 Outbound Expenditure: Value 2014-2019
Table 65 Forecast Outbound Departures: Number of Trips 2019-2024
Table 66 Forecast Outbound Departures by Destination: Number of Trips 2019-2024
Table 67 Forecast Outbound Expenditure: Value 2019-2024

Airlines in Colombia

HEADLINES

PROSPECTS

Problems at Avianca lead to cuts in routes and flight frequencies

Growth for low-cost carriers and regional airlines

Targeting specific consumer groups to differentiate

CATEGORY DATA

Table 68 Airlines Sales: Value 2014-2019
Table 69 Airlines Online Sales: Value 2014-2019
Table 70 Airlines: Passengers Carried 2014-2019
Table 71 Airlines NBO Company Shares: % Value 2015-2019
Table 72 Charter Airlines Brands by Key Performance Indicators 2019
Table 73 Low Cost Carriers Airlines Brands by Key Performance Indicators 2019
Table 74 Scheduled Airlines Brands by Key Performance Indicators 2019
Table 75 Forecast Airlines Sales: Value 2019-2024
Table 76 Forecast Airlines Online Sales: Value 2019-2024

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Megatrends

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Travel in Colombia

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Executive Summary

New Report Guarantee

Doubts over the FARC peace treaty hamper growth in arrivals

Growth in internet sales leads more players to expand online

Avianca implements strategies to ensure its survival

Regulation of short-term rentals should lead to better quality

Development of the tourism infrastructure will ensure growth

Samples

Overview

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Table of Contents

Travel in Colombia

EXECUTIVE SUMMARY

Doubts over the FARC peace treaty hamper growth in arrivals

Growth in internet sales leads more players to expand online

Avianca implements strategies to ensure its survival

Regulation of short-term rentals should lead to better quality

Development of the tourism infrastructure will ensure growth

SWOT

MARKET DATA

DEFINITIONS

SOURCES

Car Rental (Destination) in Colombia

HEADLINES

PROSPECTS

The move away from car ownership boosts car rental

Attracting consumers through partnerships and technology

Growth in car sharing is a both a challenge and an opportunity

CATEGORY DATA

Lodging in Colombia

HEADLINES

PROSPECTS

Regulation of short-term rentals could affect forecast period growth

Tax laws should boost the number of hotels in smaller cities

The use of technology to improve the customer experience

CATEGORY DATA

Online Travel Sales and Intermediaries in Colombia

HEADLINES

PROSPECTS

Specialisation – initially a good strategy, but big players have moved in

Online sales see strong growth due to rising consumer confidence

Retailers increase their presence in travel intermediaries

CATEGORY DATA

Tourism Flows in Colombia

HEADLINES

PROSPECTS

Arrivals decline, but growth is expected to resume in the forecast period

Growth in air and water arrivals, but more work and promotion needed

Growth in business arrivals hampered by bureaucracy

CATEGORY DATA

Airlines in Colombia

HEADLINES

PROSPECTS

Problems at Avianca lead to cuts in routes and flight frequencies

Growth for low-cost carriers and regional airlines

Targeting specific consumer groups to differentiate

CATEGORY DATA

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