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Country Report

Travel in

Travel in the United Arab Emirates

Sep 2018

US$2,100

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Executive Summary

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Government adopts dynamic approach to ensure a positive performance for the travel industry

With economic growth slow at home as well as in many source markets and changing market dynamics such as the implementation of value added tax, concerns have been raised among hotel operators regarding the competitiveness of the United Arab Emirates as an international tourism destination. In particular, the oversupply of lodging is suppressing occupancy levels in key destinations and the government has responded to rising challenges by taking appropriate measures to keep the performance of the entire tourism sector on track.

Online travel platforms foster online bookings across all categories

Online travel sales continue to generate remarkable growth rates fuelled by the increased conversion of website visitors engaged in price inquiries to online reservations. This is occurring as consumer confidence in completing payments via online platforms improves as well as online platforms entering into partnerships with banks to offer price promotions and discounts, a strategy to remain competitive in a continuously evolving space.

Airlines rethink profitability strategies

Emirates Airlines code sharing partnership with low cost sister airline enabled the airline to minimise value share losses in airlines in 2018 as other Middle Eastern schedule airlines and low cost carriers eroded the airline’s sales base. Emirates continues to focus on its transit routes and with its loyalty programmes being merged with that of low-cost carrier Flydubai, code sharing is likely to be key to maintaining consumer satisfaction.

Online platforms fill gaps in demand by launching micro booking models

In an effort to encourage consumers to opt for available travel related services at a time of low consumer confidence and careful spending, digital platforms are attempting to carve out a niche through the micro-booking concept. Car rental companies Udrive and Elkar have begun providing pay-per-minute pricing models and these have been well received.

United Arab Emirates set to a remain highly competitive destination over the forecast period

Despite various challenges and the competition coming from burgeoning travel and tourism industries in other GCC countries, the United Arab Emirates is expected to remain a competitive international tourist destination during the forecast period. Consistent government efforts to expand tourism offerings and facilitate favourable tourist experiences throughout the country are set to be the main reason for this.

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Overview

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Discover the latest market trends and uncover sources of future market growth for the Travel industry in United Arab Emirates with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel industry in United Arab Emirates, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in United Arab Emirates for free:

The Travel in United Arab Emirates market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts (of market share, market trends, market growth)
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Travel in United Arab Emirates?
What are the major brands in United Arab Emirates?

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Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

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Travel in the United Arab Emirates

EXECUTIVE SUMMARY

Government adopts dynamic approach to ensure a positive performance for the travel industry

Online travel platforms foster online bookings across all categories

Airlines rethink profitability strategies

Online platforms fill gaps in demand by launching micro booking models

United Arab Emirates set to a remain highly competitive destination over the forecast period

SWOT

Summary 1 Destination the United Arab Emirates: SWOT

MARKET DATA

Table 1 Annual Leave: Volume 2013-2018
Table 2 Travellers by Age: Number of People 2013-2018
Table 3 Seasonality: Number of People 2013-2018
Table 4 Leisure Outbound Demographics: Number of Trips 2013-2018
Table 5 Other Transport Sales: Value 2013-2018
Table 6 Other Transport Online Sales: Value 2013-2018
Table 7 Forecast Other Transport Sales: Value 2018-2023
Table 8 Forecast Other Transport Online Sales: Value 2018-2023
Table 9 Activities: Value 2013-2018
Table 10 Forecast Activities: Value 2018-2023

SOURCES

Summary 2 Research Sources

Airlines in the United Arab Emirates

HEADLINES

PROSPECTS

Government to invest USD23 billion in airport infrastructure development

Emirates Airlines banking on successful code sharing with low cost carrier Flydubai

Etihad Airways undergoes restructuring after a challenging period

CATEGORY DATA

Table 11 Airlines Sales: Value 2013-2018
Table 12 Airlines Online Sales: Value 2013-2018
Table 13 Airlines: Passengers Carried 2013-2018
Table 14 Airlines NBO Company Shares: % Value 2014-2018
Table 15 Charter Airlines Brands by Key Performance Indicators 2018
Table 16 Low Cost Carriers Airlines Brands by Key Performance Indicators 2018
Table 17 Scheduled Airlines Brands by Key Performance Indicators 2018
Table 18 Forecast Airlines Sales: Value 2018-2023
Table 19 Forecast Airlines Online Sales: Value 2018-2023

Car Rental (Destination) in the United Arab Emirates

HEADLINES

PROSPECTS

Steady growth in expat consumer base boosts demand for car rental

International firms hold the strongest positions in car rental

Pay per minute services and digital platforms to drive competition

CATEGORY DATA

Table 20 Car Rental Sales: Value 2013-2018
Table 21 Car Rental Online Sales: Value 2013-2018
Table 22 Structure of Car Rental Market 2013-2018
Table 23 Car Rental NBO Company Shares: % Value 2014-2018
Table 24 Car Rental Brands by Key Performance Indicators 2018
Table 25 Forecast Car Rental Sales: Value 2018-2023
Table 26 Forecast Car Rental Online Sales: Value 2018-2023

Lodging in the United Arab Emirates

HEADLINES

PROSPECTS

Changing dynamics motivate slashing of municipality fees on lodging outlets

New legislation to support Abu Dhabi’s lodging landscape

Developers favour mixed-use development projects

CATEGORY DATA

Table 27 Lodging Sales: Value 2013-2018
Table 28 Lodging Online Sales: Value 2013-2018
Table 29 Hotels Sales: Value 2013-2018
Table 30 Hotels Online Sales: Value 2013-2018
Table 31 Other Lodging Sales: Value 2013-2018
Table 32 Other Lodging Online Sales: Value 2013-2018
Table 33 Lodging Outlets: Units 2013-2018
Table 34 Lodging: Number of Rooms 2013-2018
Table 35 Lodging by Incoming vs Domestic: % Value 2013-2018
Table 36 Hotels NBO Company Shares: % Value 2014-2018
Table 37 Hotel Brands by Key Performance Indicators 2018
Table 38 Forecast Lodging Sales: Value 2018-2023
Table 39 Forecast Lodging Online Sales: Value 2018-2023
Table 40 Forecast Hotels Sales: Value 2018-2023
Table 41 Forecast Hotels Online Sales: Value 2018-2023
Table 42 Forecast Other Lodging Sales: Value 2018-2023
Table 43 Forecast Other Lodging Online Sales: Value 2018-2023
Table 44 Forecast Lodging Outlets: Units 2018-2023

Online Travel Sales and Intermediaries in the United Arab Emirates

HEADLINES

PROSPECTS

Traditional travel intermediaries focus more on corporate travel as bookings head online

Online travel intermediaries becomes competitive due to new entrants

Players integrate loyalty programs for sustainable direct booking sales

CATEGORY DATA

Table 45 Travel Intermediaries Sales: Value 2013-2018
Table 46 Intermediaries Corporate Business Online Sales: Value 2013-2018
Table 47 Intermediaries Leisure Online Sales: Value 2013-2018
Table 48 Travel Intermediaries NBO Company Shares: % Value 2014-2018
Table 49 Online Travel Sales to Residents: Value 2013-2018
Table 50 Mobile Travel Sales to Residents: Value 2013-2018
Table 51 Forecast Travel Intermediaries Sales: Value 2018-2023
Table 52 Forecast Intermediaries Corporate Business Online Sales: Value 2018-2023
Table 53 Forecast Intermediaries Leisure Online Sales: Value 2018-2023
Table 54 Forecast Online Travel Sales to Residents: Value 2018-2023
Table 55 Forecast Mobile Travel Sales to Residents: Value 2018-2023

Tourism Flows in the United Arab Emirates

HEADLINES

PROSPECTS

Visa-on-arrival and free transit visas to boost growth in inbound arrivals

Wider advertising campaigns at the forefront of tourism promotion strategy

Interest in northern emirates increasing among tourists seeking less fancy experiences

CATEGORY DATA

Table 56 Inbound Arrivals: Number of Trips 2013-2018
Table 57 Inbound Arrivals by Country: Number of Trips 2013-2018
Table 58 Inbound City Arrivals 2013-2018
Table 59 Inbound Receipts: Value 2013-2018
Table 60 Leisure Inbound Demographics: Number of Trips 2013-2018
Table 61 Forecast Inbound Arrivals: Number of Trips 2018-2023
Table 62 Forecast Inbound Arrivals by Country: Number of Trips 2018-2023
Table 63 Forecast Inbound Receipts: Value 2018-2023
Table 64 Domestic Trips by Destination: Number of Trips 2013-2018
Table 65 Domestic Business Trips by Travel Mode: Number of Trips 2013-2018
Table 66 Domestic Leisure Trips by Travel Mode: Number of Trips 2013-2018
Table 67 Domestic Expenditure: Value 2013-2018
Table 68 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2018-2023
Table 69 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2018-2023
Table 70 Forecast Domestic Expenditure: Value 2018-2023
Table 71 Outbound Departures: Number of Trips 2013-2018
Table 72 Outbound Departures by Destination: Number of Trips 2013-2018
Table 73 Outbound Expenditure: Value 2013-2018
Table 74 Forecast Outbound Departures: Number of Trips 2018-2023
Table 75 Forecast Outbound Departures by Destination: Number of Trips 2018-2023
Table 76 Forecast Outbound Expenditure: Value 2018-2023

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Megatrends

Country Report

Travel in the United Arab Emirates

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Executive Summary

New Report Guarantee

Government adopts dynamic approach to ensure a positive performance for the travel industry

Online travel platforms foster online bookings across all categories

Airlines rethink profitability strategies

Online platforms fill gaps in demand by launching micro booking models

United Arab Emirates set to a remain highly competitive destination over the forecast period

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Travel in the United Arab Emirates

EXECUTIVE SUMMARY

Government adopts dynamic approach to ensure a positive performance for the travel industry

Online travel platforms foster online bookings across all categories

Airlines rethink profitability strategies

Online platforms fill gaps in demand by launching micro booking models

United Arab Emirates set to a remain highly competitive destination over the forecast period

SWOT

MARKET DATA

SOURCES

Airlines in the United Arab Emirates

HEADLINES

PROSPECTS

Government to invest USD23 billion in airport infrastructure development

Emirates Airlines banking on successful code sharing with low cost carrier Flydubai

Etihad Airways undergoes restructuring after a challenging period

CATEGORY DATA

Car Rental (Destination) in the United Arab Emirates

HEADLINES

PROSPECTS

Steady growth in expat consumer base boosts demand for car rental

International firms hold the strongest positions in car rental

Pay per minute services and digital platforms to drive competition

CATEGORY DATA

Lodging in the United Arab Emirates

HEADLINES

PROSPECTS

Changing dynamics motivate slashing of municipality fees on lodging outlets

New legislation to support Abu Dhabi’s lodging landscape

Developers favour mixed-use development projects

CATEGORY DATA

Online Travel Sales and Intermediaries in the United Arab Emirates

HEADLINES

PROSPECTS

Traditional travel intermediaries focus more on corporate travel as bookings head online

Online travel intermediaries becomes competitive due to new entrants

Players integrate loyalty programs for sustainable direct booking sales

CATEGORY DATA

Tourism Flows in the United Arab Emirates

HEADLINES

PROSPECTS

Visa-on-arrival and free transit visas to boost growth in inbound arrivals

Wider advertising campaigns at the forefront of tourism promotion strategy

Interest in northern emirates increasing among tourists seeking less fancy experiences

CATEGORY DATA

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