Heightened health awareness is expected to continue to drive retail sales of dietary supplements in the forecast period. More health-conscious consumers are moving towards illness or deficiency prevention over cure or treatment.
Anticipated strong pressure on disposable incomes, in line with rising prices and a general rise in the cost of living, is expected to dampen the growth potential of dietary supplements in the short to medium term. Price-sensitivity is predicted to see some consumers purchase only drugs offering visible or proven effects.
A burgeoning assortment of dietary supplements is anticipated in Serbia as manufacturers, distributors and retailers aim to cater to the increasing demand for these products. Players are expected to increase the range and availability of specifically positioned combination supplements, such as for women, men, beauty, bone, etc.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See All of Our DefinitionsThis report originates from Passport, our Dietary supplements research and analysis database.
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