Demand for dietary supplements will remain strong in the UK over the forecast period as consumers continue to prioritise their mental and physical wellbeing, and are increasingly turning to supplements for self-care and prevention from illness. While dietary supplements positioned around immunity and general health will maintain strong demand, they are expected to face decelerating growth over the forecast period, and instead dietary supplements positioned around memory health, digestive, mood/relaxing and beauty will be stronger performers, at least in the short term.
Rising inflation in 2022 is placing considerable pressure on both players and consumers. Although there is strong interest in dietary supplements, most of these products tend to be expensive, which will pose a challenge to some consumers in the short term.
Dietary supplements is facing increasing competition from functional/fortified products, such as drinks, snacks and other types of packaged food. There has been significant innovation in the health and wellness space, especially with regards to nutrition, as many brands have focused on launching healthier products with added supplements or vitamins.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.See All of Our Definitions
This report originates from Passport, our Dietary supplements research and analysis database.
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