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Learn moreNov 2020
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The increased spotlight on the immune system caused by the outbreak of COVID-19 has led to a surge in demand for product areas in dietary supplements which are known to be immunity boosters. These product areas include garlic, which will lead growth in the category, echinacea, ginseng, mineral supplements, combination dietary supplements and probiotic supplements.
With the brand receiving further media attention and benefiting from increased visibility after a TV series and movie were aired about the founder’s life, Béres Gyógyszergyár Zrt is expected to retain its leadership of dietary supplements. Aside from its new found fame in TV and movies, the company benefits from a particularly positive image in Hungary as a successful, traditional domestic company.
Due to the large number and variety of products available in dietary supplements, advertising is becoming increasingly important for brands to stand out to consumers. The focus for many brands, therefore, is turning to product design, brand image and advertising campaigns as they struggle to stand out from their numerous competitors.
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Discover the latest market trends and uncover sources of future market growth for the Dietary Supplements industry in Hungary with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dietary Supplements industry in Hungary, our research will save you time and money while empowering you to make informed, profitable decisions.
The Dietary Supplements in Hungary market research report includes:
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This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.