Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Dietary Supplements in

Dietary Supplements in Japan

Nov 2020

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

COVID-19 related health issues stimulates demand for some dietary supplements

COVID-19 has had a wide reaching impact, from immediate concerns relating to the immune system to an indirect impact in relation to additional health problems created by having to spend more time indoors and home-based working. Within dietary supplements, those products which are recognised as helping to address these issues have seen the strongest performances.

Lack of tourists a barrier to stronger growth

Tourism was a key factor in the growth of dietary supplements over the review period. Leading players such as DHC and Fancl were putting increasing effort into developing sales both home and abroad, including through the development of cross-border e-commerce, with this helping to raise the profile of Japanese dietary supplements.

E-commerce thriving thanks to home seclusion

Japan has been slower to embrace e-commerce compared to some other markets in Asia, such as China, but COVID-19 has served as an additional push to get consumers shopping online. Unable or unwilling to visit health and beauty specialist retailers, as well as being reticent to allow direct sellers into their homes, a growing number of consumers turned to e-commerce for their dietary supplements in 2020.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: (FAQs about samples):

Delivery:

Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Dietary Supplements industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dietary Supplements industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dietary Supplements in Japan market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Dietary Supplements in Japan?
What are the major brands in Japan?
Are combination products with acetaminophen still popular?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Want to find out more about this report?

Request more information

Dietary Supplements in Japan - Category analysis

KEY DATA FINDINGS

2020 IMPACT

COVID-19 related health issues stimulates demand for some dietary supplements

Lack of tourists a barrier to stronger growth

E-commerce thriving thanks to home seclusion

RECOVERY AND OPPORTUNITIES

Consumers looking for precise functionality

Personalisation set to continue over the forecast period as companies look to add value

New product development and an ageing population point towards growth

CATEGORY DATA

Table 1 Sales of Dietary Supplements by Category: Value 2015-2020
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2015-2020
Table 3 Sales of Dietary Supplements by Positioning: % Value 2015-2020
Table 4 NBO Company Shares of Dietary Supplements: % Value 2016-2020
Table 5 LBN Brand Shares of Dietary Supplements: % Value 2017-2020
Table 6 Forecast Sales of Dietary Supplements by Category: Value 2020-2025
Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2020-2025

Consumer Health in Japan - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 9 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2015-2020
Table 11 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 12 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 13 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format: % Value 2015-2020
Table 16 Distribution of Consumer Health by Format and Category: % Value 2020
Table 17 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Dietary Supplements in Japan

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

COVID-19 related health issues stimulates demand for some dietary supplements

Lack of tourists a barrier to stronger growth

E-commerce thriving thanks to home seclusion

Overview

Why buy this report?

Samples: (FAQs about samples):

Delivery:

Overview

Want to find out more about this report?

Table of Contents

Dietary Supplements in Japan - Category analysis

KEY DATA FINDINGS

2020 IMPACT

COVID-19 related health issues stimulates demand for some dietary supplements

Lack of tourists a barrier to stronger growth

E-commerce thriving thanks to home seclusion

RECOVERY AND OPPORTUNITIES

Consumers looking for precise functionality

Personalisation set to continue over the forecast period as companies look to add value

New product development and an ageing population point towards growth

CATEGORY DATA

Consumer Health in Japan - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Company Reports