Recent years have seen a dramatic increase in consumer interest in coconut oil among the Philippine population, with positive implications for sales of coconut oil supplements. One of the most obvious limitations of virgin coconut oil is that it cannot be refrigerated during storage as it must be kept at room temperature at all times.
Probiotic supplements is slated for a very strong performance over the forecast period, and this is set to be underpinned by increasing consumer interest in maintaining optimum gut health for improved overall wellness. As mentioned above, recent years have seen much higher awareness of the intrinsic relationship between gut health and overall health, with products that promise to help consumers maintain a healthy gut microbiome set to emerge as a major trend in dietary supplements during the forecast period.
The brutal reality of the COVID-19 pandemic and the desire among consumers to avoid coming contact with the COVID-19 virus has inspired a significant increase in sales of a wide variety of fmcg via e-commerce, including dietary supplements. This boom in online sales of dietary supplements has substantially benefited the numerous small brands that are present in the category, helping them to reach consumers more effectively and opening new sales channels that eliminate the need for them to deal with third party retailers.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.See All of Our Definitions
This report originates from Passport, our Dietary supplements research and analysis database.
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