Peruvian consumers have become more knowledgeable about dietary supplements and the brands on offer but they have equally become more demanding. Amidst the difficult economic climate and high inflation, consumers are making price comparisons and are more selective in their product choices.
Peruvians are becoming increasingly aware of the benefits of probiotics for digestive health, such as improving digestion and intestinal function. Heavier TV advertising, point of sale promotions and social media actions are also helping to drive consumer knowledge.
E-commerce value sales have grown exponentially in recent years. Various factors are driving growth including becoming comfortable with online payments and rising internet and smartphone penetration.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Peru with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Peru, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See All of Our DefinitionsThis report originates from Passport, our Dietary supplements research and analysis database.
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