Dietary supplements will register minimal constant value growth over the forecast period. Continuing population growth will support volume sales.
As consumers become more knowledgeable about dietary supplements, there is an opportunity for players to launch tailored and targeted solutions for specific ailments and age groups. Therefore, with consumers knowledge about different benefits and functionality of different dietary supplements rising across the forecast period, consumers are expected to select more specific products.
The range of dietary supplements is continually expanding and is supported by the growing segment of higher income consumers. However, there will be increasing competition from other foods, such as superfoods and nutrient-enriched drinks, and these will steal some value share over the forecast period.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.See All of Our Definitions
This report originates from Passport, our Dietary supplements research and analysis database.
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