With rising concerns about the high sugar content in many soft drinks alongside general health concerns, it is expected that health and wellness variants will have good potential for growth over the forecast period. Companies are expected to focus more on herbal mixes because Czech consumers like herbs.
Kombucha could offer strong potential with consumers becoming increasingly aware of the health benefits of drinking this product. In 2022, there was rising interest in this wellness-positioned fermented drink among consumers.
The retail consumption of still RTD tea had already started to decline over the review period and this pattern continues in 2022. While the economy is projected to gradually recover over the forecast period, the demand for RTD is expected to continue declining, with RTD tea having seemingly reached maturity in the Czech Republic.
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Understand the latest market trends and future growth opportunities for the RTD Tea industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the RTD Tea industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This category includes all packaged products based on brewed tea or tea extract. May be sweetened or unsweetened, carbonated or still, with a wide variety of different flavourings. May contain juice.See All of Our Definitions
This report originates from Passport, our RTD Tea research and analysis database.
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