Dishwashing is expected to grow in retail volume and value terms over the forecast period. More consumers will demand automatic dishwashers, and as such, automatic dishwashing tablets are predicted to grow.
As branded manufacturers like Unilever have started to incorporate natural ingredients into dishwashing products, this trend is likely to be seen by other manufacturers across the forecast period. Instead of seeing this trend only emerge from eco-brands, other main players and private label are expected to follow suit.
E-commerce saw a dip in sales in 2022; however, this is likely to be temporary as consumers returned to visiting physical shops following the outbreak of COVID-19. Consumers are expected to order dishwashing products through e-commerce, especially automatic dishwashing tablets.
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Understand the latest market trends and future growth opportunities for the Dishwashing industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is the aggregation of hand and automatic dishwashing products and dishwashing additives.See All of Our Definitions
This report originates from Passport, our Dishwashing research and analysis database.
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