Dishwashing looks set to see total volume sales decline throughout the forecast period. The negative outlook is due to falling demand in the dominant category of hand dishwashing, which will continue to lose out as the ownership of dishwashers in Slovenia increases in line with rising appreciation for the convenience of these appliances among consumers with busy lifestyles and the growing availability of models that are more affordable, energy efficient, technologically advanced etc.
As is the case across home care in Slovenia, environmental concerns and rising health awareness are expected to exert a growing influence over purchasing decisions in dishwashing during the forecast period. Specifically, these trends will make many consumers inclined to seek out products that contain fewer harsh chemicals and more plant-based ingredients.
More versatile dishwashing products that offer multiple functions are expected to gain popularity over the forecast period as increasingly busy lifestyles strengthen consumer demands for convenience. With high inflation set to continue stretching household budgets for some time, the potential cost-saving benefits of such products should also serve to broaden their appeal.
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Understand the latest market trends and future growth opportunities for the Dishwashing industry in Slovenia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Dishwashing
This is the aggregation of hand and automatic dishwashing products and dishwashing additives.
See All of Our DefinitionsThis report originates from Passport, our Dishwashing research and analysis database.
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