Cooking at home is set to remain a significant feature of local culture in Malaysia during the forecast period. Indeed, the practice has been reinforced by the experiences of the COVID-19 crisis, which saw periods of lockdown force people to prepare more meals and eat them at home.
E-commerce is set to continue to gain ground in the dishwashing category during the forecast period, with many consumers having become accustomed to the convenience and competitive pricing offered by the channel across a wide range of product categories. Moreover, the product offer and delivery services provided by e-commerce have become significantly stronger as a result of the increased demand due to the COVID-19 crisis.
Automatic dishwashing is set to remain a niche category during the forecast period, and offers very limited growth potential. Nonetheless, there are some positive signs, with freestanding/tabletop dishwashers gaining traction in the Malaysian market thanks to the availability of more affordable e-commerce brands.
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Understand the latest market trends and future growth opportunities for the Dishwashing industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dishwashing industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dishwashing
This is the aggregation of hand and automatic dishwashing products and dishwashing additives.
See All of Our DefinitionsThis report originates from Passport, our Dishwashing research and analysis database.
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