According to Euromonitor’s Lifestyles Survey, 42% of consumers in Brazil agree they are worried about climate change, while 49% say they try to have a positive impact on the environment through their everyday actions. Therefore, dishwashing players have been leveraging the growth potential and opportunities in green products, even though this is a niche in Brazil.
The forecast growth trend in dishwashing in Brazil is strongly linked to the increasing penetration of dishwashers, although these are not a common appliance in households. Manufacturers frequently put forward marketing campaigns and promotions to address how life can be easier with a dishwasher in the kitchen, which should continue in the forecast period.
After some years of pandemic-related restrictions, in 2022 Brazilians were looking for new routines and experiences in their social lives, meaning more travelling, going outdoors and eating out in restaurants. According to Euromonitor’s Digital Survey 2022, more consumers in Brazil reported that they ordered online from a third-party delivery platform or website on a daily basis compared with the previous year, reaching 9%.
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Understand the latest market trends and future growth opportunities for the Dishwashing industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dishwashing industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of hand and automatic dishwashing products and dishwashing additives.See All of Our Definitions
This report originates from Passport, our Dishwashing research and analysis database.
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