Spray/aerosol insecticides is likely to remain by far the largest and most dynamic category in home insecticides during the forecast period, with these being most widely available products while also being seen as the most effective by many households. In contrast, insecticide coils is expected to continue declining in retail volume terms, with the reputation of these products in decline due to growing health concerns about using them.
Home insecticides will continue to be an important part of consumers’ shopping lists in the Philippines, with its tropical climate creating the perfect environment for insects to flourish. In addition to sales benefiting from an anticipated post-pandemic economic rebound, the climate in the Philippines is also getting warmer and wetter, with more frequent La Niña events, which will further boost the insect population.
SC Johnson & Son is unlikely to face any significant threat to its dominance within home insecticides over the forecast period with it enjoying strong shelf positioning in store-based retailers while also developing its online sales. Furthermore, consumer trust is important in this area, with many consumers being fearful of the threat posed by illnesses such as dengue.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.See All of Our Definitions
This report originates from Passport, our Home Insecticides research and analysis database.
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