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Country Report

Home Insecticides in

Home Insecticides in Slovenia

Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Hot summer drives demand

Home insecticides is highly reliant on the weather in Slovenia, with for example a mild winter and a hot summer supporting a rise in the population of insects such as flies and mosquitos. Demand for home insecticides typically peaks during the warmer months between April and late October.

Consumers choose products based on efficacy and type of pest

Slovenia’s climate means that pests such as ants, mosquitoes, moths, wasps and flies are common and consumers typically look for quick and convenient methods of dealing with them. Although rural areas see some natural products and methods being used, in urban areas electric insecticides and spray/aerosol insecticides are more commonly used with these seen to be more convenient and effective.

Health concerns pose serious threat

One challenge for home insecticides is the growing awareness of the potential health hazards that these products present with links to respiratory problems and cancer. As a result, growing numbers of consumers are looking to reduce the amount of chemicals that they introduce into their home, in line with the health and wellness trend.

COMPETITIVE LANDSCAPE

Raid and Baygon dominate home insecticides

SC Johnson & Son Inc dominates home insecticides in Slovenia with its Raid and Baygon brands being synonymous with these products due to their long-standing presence, strong distribution and good shelf positioning. Consumers perceive the company’s products to be effective at dealing with unwanted pests, especially when it comes to flying and crawling insects.

Local distributor holds second place

Local company Ilirija dd is ranked second in home insecticides in Slovenia with it distributing Swiss brand Bio Kill. Ilirija introduced a new formulation for its Bio Kill Extra range of spray/aerosol insecticides in 2018 which has an improved efficacy in dealing with all types of insects.

Private label holds limited share despite growth

Retailer Mercator sits in third place in the rankings with its private label range of home insecticides. The retailer’s ranking is purely down to the greater affordability of its products, with it looking to attract sales from price conscious consumers.

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Home Insecticides Market Sample Report Home Insecticides Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Home Insecticides industry in Slovenia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Insecticides industry in Slovenia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Insecticides in Slovenia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home Insecticides in Slovenia?
What are the major brands in Slovenia?
Which type of insects (eg. ants, mosquitoes, flies, cockroaches etc) are most prevalent in Slovenia?
What are the key new product launches in the insecticides market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Home Care market research database.

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Home Insecticides in Slovenia - Category analysis

HEADLINES

PROSPECTS

Hot summer drives demand

Consumers choose products based on efficacy and type of pest

Health concerns pose serious threat

COMPETITIVE LANDSCAPE

Raid and Baygon dominate home insecticides

Local distributor holds second place

Private label holds limited share despite growth

CATEGORY DATA

Table 1 Sales of Home Insecticides by Category: Value 2013-2018
Table 2 Sales of Home Insecticides by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Home Insecticides: % Value 2014-2018
Table 4 LBN Brand Shares of Home Insecticides: % Value 2015-2018
Table 5 Forecast Sales of Home Insecticides by Category: Value 2018-2023
Table 6 Forecast Sales of Home Insecticides by Category: % Value Growth 2018-2023

Home Care in Slovenia - Industry Overview

EXECUTIVE SUMMARY

Home care benefits from stable economy

Consumers look for convenience as incomes improve

Violeta continues to win share while private label sees growing presence

Modern grocery retailers account for most sales of home care

Mature market could limit growth potential

MARKET INDICATORS

Table 7 Households 2013-2018

MARKET DATA

Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Penetration of Private Label in Home Care by Category: % Value 2013-2018
Table 13 Distribution of Home Care by Format: % Value 2013-2018
Table 14 Distribution of Home Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Home Care by Category: Value 2018-2023
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

Megatrends

Country Report

Home Insecticides in Slovenia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Hot summer drives demand

Consumers choose products based on efficacy and type of pest

Health concerns pose serious threat

COMPETITIVE LANDSCAPE

Raid and Baygon dominate home insecticides

Local distributor holds second place

Private label holds limited share despite growth

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

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Table of Contents

Home Insecticides in Slovenia - Category analysis

HEADLINES

PROSPECTS

Hot summer drives demand

Consumers choose products based on efficacy and type of pest

Health concerns pose serious threat

COMPETITIVE LANDSCAPE

Raid and Baygon dominate home insecticides

Local distributor holds second place

Private label holds limited share despite growth

CATEGORY DATA

Home Care in Slovenia - Industry Overview

EXECUTIVE SUMMARY

Home care benefits from stable economy

Consumers look for convenience as incomes improve

Violeta continues to win share while private label sees growing presence

Modern grocery retailers account for most sales of home care

Mature market could limit growth potential

MARKET INDICATORS

MARKET DATA

SOURCES

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