In the forecast period, home insecticides is set to maintain a similar performance to 2022, with slow and steady current value growth alongside slow and steady volume declines. India’s monsoon season tends to run from July to September, which is a key period for sales of home insecticides, as insects and mosquitoes, although a year-round menace, are more prominent during these months.
Despite the volume decline expected in overall home insecticides, spray/aerosol home insecticides is set to offer opportunities for growth in both volume and value terms in the coming years, on the back of wider usage and the multifunctional benefits available to consumers. Moreover, the prevalence of ants, cockroaches, and flies in households in both rural and urban areas provides the opportunity for players to offer solutions by ramping up their focus beyond mosquitoes in the coming years.
The decline in demand for overall home insecticides in the forecast period is set to be driven purely by insecticide coils, on the back of changes in lifestyle. In urban areas, consumers with higher disposable incomes are upgrading to more premium formats of home insecticides, such as spray/aerosol and electric insecticides.
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Understand the latest market trends and future growth opportunities for the Insecticides industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.See All of Our Definitions
This report originates from Passport, our Insecticides research and analysis database.
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