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Learn moreFeb 2021
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Home insecticides was the worst performer in home care in 2020, with lower current value and volume growth, compared with 2019. With consumers being increasingly price sensitive due to the economic fallout of COVID-19, consumers prioritised cleaning products over insecticides in order to ensure surfaces were infection free.
State-owned company ALDAR led home insecticides in value terms in 2020. The leading Moubyd brand is widely available and offers affordable prices for basic spray/aerosol insecticides.
Groupe Spi-Sophia remained in second position with its Spi-Mat brand in 2020. The company's success was due to its affordable Spi-Mat electric insecticides, effective against mosquitoes and flies and carrying a pleasant scent.
The availability of a widening range of good-quality spray/aerosol insecticides will continue to hamper the volume growth of electric insecticides, which are also considerably more expensive. Electric insecticides are thus set to see a negligible volume increase over the forecast period, despite the country’s growing insect population.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Home Insecticides industry in Algeria with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Home Insecticides industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Home Care market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.