Home insecticides is expected to see slow and steady current value growth over the forecast period. The forecast period performance will be heavily weather-dependent, as most sales of home insecticides are dictated by insect populations, which in turn are often dictated by weather patterns.
Home insecticides is becoming more competitive, with new and established players competing for share. Most of the successful new entrants in the category offer products that contain natural ingredients and oils, which is likely to harm the popularity of established brands such as Hot Shot and Raid.
Spray/aerosol insecticides is expected to continue to dominate home insecticides in the forecast period, as this format provides ease of use for consumers. Spray/aerosol insecticides is also expected to see the highest current value and volume growth in the forecast period, with insecticide baits continuing to lose popularity and maintaining a volume decline, despite new technologies entering the category.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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