Home insecticides is set to see continued robust growth in volume terms over the forecast period, assisted by rising urbanisation trends. Tunisia’s large towns and cities are expanding rapidly, with the result that their infrastructures are frequently stretched beyond capacity.
Consumers are becoming more aware the toxicity of chemicals contained in spray/aerosol insecticides, with the result that a growing number of Tunisians will try to avoid using these kinds of products. Home insecticides with few or no chemical ingredients (but which are equally as effective) are therefore likely to perform best over the forecast period.
Despite the presence of several international brands within the category, domestic players will continue to dominate sales of home insecticides during the forecast period, thanks to their widespread availability and low unit prices. Lilas, in particular, is anticipated to further increase its share, to the detriment of STE Chimap’s Diptox and Henkel-Alki Tunisie’s Combat brands.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Tunisia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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