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Country Report

Home Insecticides in

Home Insecticides in Tunisia

Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Spray/aerosol insecticides remains most convenient

Spray/aerosol insecticides remained the most popular home insecticides category in Tunisia in 2018 with a dynamic performance. The category’s products were offered in different distribution channels, ranging from small independent groceries to large hypermarkets, and typically accounted for well over half of the shelf space allocated to home insecticides.

Threats to growth over the forecast period

Illicit trade in home insecticides remained prevalent in 2018. This was mainly many counterfeit products entered the country through Algeria.

Sales of home insecticides will keep season dependant

Sales of home insecticides are expected to remain seasonal, peaking when the weather is warmest – from the end of March to August. The most prevalent type of insects is mosquitoes, particularly during the summer period.

COMPETITIVE LANDSCAPE

STE Chimap remains the leader

STE Chimap led sales of insecticides in 2018. The company continued to invest significant resources in the promotion of its key brand, Diptox.

Increased awareness of health and hygiene expected

Manufacturers will have to invest heavily in educational marketing efforts to communicate the safety of their products over the forecast period. Consumers began to focus on the negative effects of these products, a situation which will likely affect overall sales of home insecticides.

Strong competition in spray/aerosol home insecticides

The majority of players in home insecticides favoured the spray/aerosol format, which remained the most popular among local consumers. Such products were affordable and sold through various distribution channels.

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Home Insecticides Market Sample Report Home Insecticides Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Home Insecticides industry in Tunisia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Insecticides industry in Tunisia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Insecticides in Tunisia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home Insecticides in Tunisia?
What are the major brands in Tunisia?
Which type of insects (eg. ants, mosquitoes, flies, cockroaches etc) are most prevalent in Tunisia?
What are the key new product launches in the insecticides market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Home Care market research database.

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Home Insecticides in Tunisia - Category analysis

HEADLINES

PROSPECTS

Spray/aerosol insecticides remains most convenient

Threats to growth over the forecast period

Sales of home insecticides will keep season dependant

COMPETITIVE LANDSCAPE

STE Chimap remains the leader

Increased awareness of health and hygiene expected

Strong competition in spray/aerosol home insecticides

CATEGORY DATA

Table 1 Sales of Home Insecticides by Category: Value 2013-2018
Table 2 Sales of Home Insecticides by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Home Insecticides: % Value 2014-2018
Table 4 LBN Brand Shares of Home Insecticides: % Value 2015-2018
Table 5 Forecast Sales of Home Insecticides by Category: Value 2018-2023
Table 6 Forecast Sales of Home Insecticides by Category: % Value Growth 2018-2023

Home Care in Tunisia - Industry Overview

EXECUTIVE SUMMARY

Healthy growth despite the economic situation

Consumers switching to basic home care products

Multinationals remain dominant

Modern outlets see rapid growth

Continuous development of home care in Tunisia

MARKET INDICATORS

Table 7 Households 2013-2018

MARKET DATA

Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Penetration of Private Label in Home Care by Category: % Value 2013-2018
Table 13 Distribution of Home Care by Format: % Value 2013-2018
Table 14 Distribution of Home Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Home Care by Category: Value 2018-2023
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

Megatrends

Country Report

Home Insecticides in Tunisia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Spray/aerosol insecticides remains most convenient

Threats to growth over the forecast period

Sales of home insecticides will keep season dependant

COMPETITIVE LANDSCAPE

STE Chimap remains the leader

Increased awareness of health and hygiene expected

Strong competition in spray/aerosol home insecticides

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Home Insecticides in Tunisia - Category analysis

HEADLINES

PROSPECTS

Spray/aerosol insecticides remains most convenient

Threats to growth over the forecast period

Sales of home insecticides will keep season dependant

COMPETITIVE LANDSCAPE

STE Chimap remains the leader

Increased awareness of health and hygiene expected

Strong competition in spray/aerosol home insecticides

CATEGORY DATA

Home Care in Tunisia - Industry Overview

EXECUTIVE SUMMARY

Healthy growth despite the economic situation

Consumers switching to basic home care products

Multinationals remain dominant

Modern outlets see rapid growth

Continuous development of home care in Tunisia

MARKET INDICATORS

MARKET DATA

SOURCES

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