Home insecticides experienced significant growth in 2020 both in volume and value terms. These products are popular in large urban cities as pollution attracts insects and also in more rural areas where lower hygiene standards create the perfect environment for insects’ proliferation.
Spray/aerosol insecticides products remain consumers' favourite in Morocco, as they are the most available across all retailing channels. Consumers generally consider these products to be practical and affordable, preferring them to other possibly newer options.
SC Johnson continued to dominate home insecticides in Morocco in 2020. The company has a well-diversified product portfolio and also some of the most popular brands in the country, mainly Raid and Baygon.
With rising temperatures and longer summers and spring seasons, insects' proliferation is expected to soar over the forecast period. Indeed weather conditions play a significant role in generating home insecticides demand given its role in effecting insects’ propagation.
Many Moroccan consumers are increasingly concerned about the high amount of chemicals contained in home insecticides. Moreover, there were educational campaigns that highlight the risk of these products for skin, lungs and overall health during the review period.
Consumers continued to look for easy to use products in 2020 and spray/aerosol insecticides remained the most popular format of home insecticides in Morocco in 2020. Although there is a growing base of electric insecticides, Moroccan consumers remained firmly attached to the spray/aerosol format because it is widely sold across the country and is affordable.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
Understand the latest market trends and future growth opportunities for the Insecticides industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Insecticides industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Insecticides research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page