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Country Report

Home Insecticides in

Home Insecticides in Japan

13 pages, Mar 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Sales of home insecticides set to remain largely dependent on climatic conditions

The main influence on demand for home insecticides during any given year is the state of the weather, especially during the crucial season between April and September, which is when insects begin to breed and proliferate at the weather becomes much warmer and more humid than during the rest of the year. Unfortunately, it is virtually impossible to predict how warm and/or humid summer will be on any given year.

Invasive pests set to become more of a focus for home insecticides manufacturers

In addition to traditional insect pests such as cockroaches, mosquitoes and flies, Japanese people have recently added another type of insect to their list of least welcome pests in their homes: fire ants. These vicious little creatures have been inadvertently introduced from the Asian mainland and have quickly spread across the country, causing misery and mayhem wherever they appear.

Increasing focus on high quality and product safety set to influence demand

Japanese consumers have always been very focused on the quality and safety of their home insecticides. However, the forecast period is expected to witness even more of a move towards high-quality home insecticides that offer the primary benefit of being low in toxicity and very safe to use.

COMPETITIVE LANDSCAPE

Earth Chemical Co still in the lead in home insecticides

Earth Chemical Co Ltd remained the leading player in home insecticides in 2017, although it registered a sales decline over the course of the year due to unfavourable weather conditions and maturity of demand. The company offers a wide range of products within its portfolio and it covers all home insecticides categories.

Local players remain at the forefront of home insecticides

Local companies continued to occupy the leading positions in home insecticides in 2017, including Earth Chemical Co, Dainihon Jochukigu Co, ST Corp and Fumakilla. Third-placed Fumakilla has been particularly active in terms of the development of new products in recent years, launching home insecticides that are stronger and which last longer, which has made a major contribution to its sales.

Private label and smaller brands continue to struggle

The vast majority of sales of home insecticides in 2017 were accounted for by just six companies offering popular and trusted brands, leaving a very small proportion of sales for private label and smaller, less well-known brands. The main reason for this is that the consumer focus in home insecticides is very much on high quality and there are two aspects that people take into consideration when purchasing these products.

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Home Insecticides Market Sample Report Home Insecticides Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Home Insecticides industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Insecticides industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Insecticides in Japan market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home Insecticides in Japan?
What are the major brands in Japan?
Which type of insects (eg. ants, mosquitoes, flies, cockroaches etc) are most prevalent in Japan?
What are the key new product launches in the insecticides market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Home Care market research database.

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Home Insecticides in Japan - Category analysis

HEADLINES

PROSPECTS

Sales of home insecticides set to remain largely dependent on climatic conditions

Invasive pests set to become more of a focus for home insecticides manufacturers

Increasing focus on high quality and product safety set to influence demand

COMPETITIVE LANDSCAPE

Earth Chemical Co still in the lead in home insecticides

Local players remain at the forefront of home insecticides

Private label and smaller brands continue to struggle

CATEGORY DATA

Table 1 Sales of Home Insecticides by Category: Value 2012-2017
Table 2 Sales of Home Insecticides by Category: % Value Growth 2012-2017
Table 3 Sales of Spray/Aerosol Insecticides by Type: % Value 2012-2017
Table 4 NBO Company Shares of Home Insecticides: % Value 2013-2017
Table 5 LBN Brand Shares of Home Insecticides: % Value 2014-2017
Table 6 Forecast Sales of Home Insecticides by Category: Value 2017-2022
Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2017-2022

Home Care in Japan - Industry Overview

EXECUTIVE SUMMARY

Steady and stable growth registered in home care during 2017

The shift towards premium products supports positive value growth in home care

Health and beauty specialist retailers is again the leading distribution channel

Kao Corp maintains its position as the leading player in home care

Mature market set for slow and steady growth over the forecast period

MARKET INDICATORS

Table 8 Households 2012-2017

MARKET DATA

Table 9 Sales of Home Care by Category: Value 2012-2017
Table 10 Sales of Home Care by Category: % Value Growth 2012-2017
Table 11 NBO Company Shares of Home Care: % Value 2013-2017
Table 12 LBN Brand Shares of Home Care: % Value 2014-2017
Table 13 Penetration of Private Label in Home Care by Category: % Value 2012-2017
Table 14 Distribution of Home Care by Format: % Value 2012-2017
Table 15 Distribution of Home Care by Format and Category: % Value 2017
Table 16 Forecast Sales of Home Care by Category: Value 2017-2022
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Home Insecticides in Japan

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Sales of home insecticides set to remain largely dependent on climatic conditions

Invasive pests set to become more of a focus for home insecticides manufacturers

Increasing focus on high quality and product safety set to influence demand

COMPETITIVE LANDSCAPE

Earth Chemical Co still in the lead in home insecticides

Local players remain at the forefront of home insecticides

Private label and smaller brands continue to struggle

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Home Insecticides in Japan - Category analysis

HEADLINES

PROSPECTS

Sales of home insecticides set to remain largely dependent on climatic conditions

Invasive pests set to become more of a focus for home insecticides manufacturers

Increasing focus on high quality and product safety set to influence demand

COMPETITIVE LANDSCAPE

Earth Chemical Co still in the lead in home insecticides

Local players remain at the forefront of home insecticides

Private label and smaller brands continue to struggle

CATEGORY DATA

Home Care in Japan - Industry Overview

EXECUTIVE SUMMARY

Steady and stable growth registered in home care during 2017

The shift towards premium products supports positive value growth in home care

Health and beauty specialist retailers is again the leading distribution channel

Kao Corp maintains its position as the leading player in home care

Mature market set for slow and steady growth over the forecast period

MARKET INDICATORS

MARKET DATA

SOURCES

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