Depilatories is anticipated to respond well to the COVID-19 pandemic in 2020 overall as current value sales increase drastically. Unlike other product areas within beauty and personal care, depilatories has not been negatively impacted as a result of lockdown and social measures as consumers have wanted to continue removing their hair whilst at home.
The purchasing criteria for depilatories tends to be based around convenience as well as being skin-friendly and effective and has enabled hair removers/bleaches to continue accounting for the majority of depilatories in value terms in 2020. This growing popularity is chiefly explained by consumers’ demand for products that are effective and easy to use, and which provide longer-lasting effects compared to women’s razors and blades.
The competitive landscape will continue to be characterised by international players in depilatories in 2020 overall. These competitors enjoy strong brand recognition thanks to the popularity of their leading global brands, such as Veet and Nair, within hair removers/bleaches, and Bic and Gillette within women’s razors and blades.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
Understand the latest market trends and future growth opportunities for the Depilatories industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Depilatories research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page