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Depilatories in
Dominican Republic

Country Report

US$990
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Executive Summary

Jun 2019
PROSPECTS
Category remains small overall

Overall the depilatories category remains relatively small in the Dominican Republic and the products that are most frequently used by consumers remain traditional. For example, although other options are available at specialised beauty spas or clinics such as professional services for waxing or hair removal, use of these products remains concentrated in a very small segment of the population with access to these services and the purchasing power to afford them.

Women’s razors and blades and hair removers/bleaches still dominate depilatories

In the Dominican Republic, women’s razors and blades, along with hair removers/bleaches, make up the vast bulk of the depilatories category as this reflects the level of consumer awareness and demand. Unlike the men’s subcategory, women’s pre-shave has yet to take off in the country as most women do not believe it is necessary.

COMPETITIVE LANDSCAPE
Distribuidora Corripio leads category with Gillette

In 2018, Distribuidora Corripio led depilatories with its top-selling Gillette Venus offering. Gillette is a strong brand in the country and thanks to its results in men’s products, many consumers identify Gillette with reliability and quality.

Presence of private label and other brands in women’s razors and blades

Although the competitive landscape is not expected to undergo any significant changes over the forecast period, the high degree of concentration reduces the number of annual launches. In some select outlets within the modern channel, some brands have been increasing their presence, such as Schick.

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Depilatories in Dominican Republic

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Overview

Discover the latest market trends and uncover sources of future market growth for the Depilatories industry in Dominican Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Depilatories industry in Dominican Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Depilatories in Dominican Republic market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Depilatories in Dominican Republic?
  • What are the major brands in Dominican Republic?
  • What is the most prevalent format in hair removal products?
  • What are the key product development trends in razors and blades?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Depilatories in Dominican Republic - Category analysis

HEADLINES

PROSPECTS

Category remains small overall
Women’s razors and blades and hair removers/bleaches still dominate depilatories

COMPETITIVE LANDSCAPE

Distribuidora Corripio leads category with Gillette
Presence of private label and other brands in women’s razors and blades

CATEGORY DATA

Table 1 Sales of Depilatories by Category: Value 2013-2018
Table 2 Sales of Depilatories by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Depilatories: % Value 2014-2018
Table 4 LBN Brand Shares of Depilatories: % Value 2015-2018
Table 5 Forecast Sales of Depilatories by Category: Value 2018-2023
Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2018-2023

Beauty and Personal Care in Dominican Republic - Industry Overview

EXECUTIVE SUMMARY

BPC sees further growth thanks to solid economic performance
Demand for premium beauty and personal care on the rise
Competitive retail landscape remains largely unchanged over review period
New product launches reflect natural trend and premiumisation in BPC
BPC growth to remain positive over forecast period

MARKET DATA

Table 7 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources