Depilatories in Georgia

April 2024
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Depilatories industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Depilatories industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Depilatories in Georgia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Depilatories in Georgia?
  • Which are the leading brands in Georgia?
  • How are products distributed in Georgia?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?

Depilatories in Georgia - Category analysis

KEY DATA FINDINGS

Modest volume growth in 2023
International players retain the lead, bolstered by positive reputations
Offerings through beauty salons dampening retail sales
Muted outlook over forecast period
Focus on natural ingredients in hair removers/bleaches
Women’s razors and blades in need of innovation
Table 1 Sales of Depilatories by Category: Value 2018-2023
Table 2 Sales of Depilatories by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Depilatories: % Value 2019-2023
Table 4 LBN Brand Shares of Depilatories: % Value 2020-2023
Table 5 Forecast Sales of Depilatories by Category: Value 2023-2028
Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2023-2028

Beauty and Personal Care in Georgia - Industry Overview

Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
Table 7 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Depilatories

  • Hair Removers/Bleaches
  • Women's Pre-Shave
  • Women's Razors and Blades

Depilatories

This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Depilatories research and analysis database.

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