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Country Report

Depilatories in

Depilatories in Vietnam

15 pages, Jun 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demand for hair removers/bleaches is growing

The penetration of Western culture has contributed greatly to accelerating the growth of depilatories in Vietnam since 2013. To look more professional and confident, woman have started to use depilatories to remove underarm and leg hair so they can wear skirts/dresses.

Safety is the key concern

As the number of depilatory gels/creams in Vietnam rises, consumers are more concerned about avoiding pain or allergy when putting chemicals directly on their skin. Therefore, it is more and more common to see depilatory items that cater to sensitive skin.

COMPETITIVE LANDSCAPE

Reckitt Benckiser Group Plc (RB) leads sales

Reckitt Benckiser Group Plc (RB) led the depilatories category in 2017. Its core products are depilatory gel for both normal and sensitive skin.

Beauty salons are indirect competitors

As more Vietnamese women wish to ensure they have smooth legs when wearing skirts/dress, other options besides depilatories are being pursued, including beauty salons. 2017 saw numerous beauty salons offering services to remove hair permanently within a few treatments.

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Samples

Depilatories Market Sample Report Depilatories Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Depilatories industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Depilatories industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Depilatories in Vietnam market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Depilatories in Vietnam?
What are the major brands in Vietnam?
What is the most prevalent format in hair removal products?
What are the key product development trends in razors and blades?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Depilatories in Vietnam - Category analysis

HEADLINES

PROSPECTS

Demand for hair removers/bleaches is growing

Safety is the key concern

COMPETITIVE LANDSCAPE

Reckitt Benckiser Group Plc (RB) leads sales

Beauty salons are indirect competitors

CATEGORY DATA

Table 1 Sales of Depilatories by Category: Value 2012-2017
Table 2 Sales of Depilatories by Category: % Value Growth 2012-2017
Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2013-2017
Table 4 NBO Company Shares of Depilatories: % Value 2013-2017
Table 5 LBN Brand Shares of Depilatories: % Value 2014-2017
Table 6 Forecast Sales of Depilatories by Category: Value 2017-2022
Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2017-2022

Beauty and Personal Care in Vietnam - Industry Overview

EXECUTIVE SUMMARY

International brands remain dominant

Premium brands record healthy growth

Unilever continually plays an important role

Innovative products lead the market

Unauthorised parallel products limit growth in beauty and personal care

MARKET DATA

Table 8 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022

Megatrends

Country Report

Depilatories in Vietnam

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demand for hair removers/bleaches is growing

Safety is the key concern

COMPETITIVE LANDSCAPE

Reckitt Benckiser Group Plc (RB) leads sales

Beauty salons are indirect competitors

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Depilatories in Vietnam - Category analysis

HEADLINES

PROSPECTS

Demand for hair removers/bleaches is growing

Safety is the key concern

COMPETITIVE LANDSCAPE

Reckitt Benckiser Group Plc (RB) leads sales

Beauty salons are indirect competitors

CATEGORY DATA

Beauty and Personal Care in Vietnam - Industry Overview

EXECUTIVE SUMMARY

International brands remain dominant

Premium brands record healthy growth

Unilever continually plays an important role

Innovative products lead the market

Unauthorised parallel products limit growth in beauty and personal care

MARKET DATA

SOURCES

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