Herbal/traditional products is expected to record stable value growth (at constant 2023 prices) over the forecast period, with the return to more normal lifestyles likely to affect demand differently. The largest value category of herbal/traditional dietary supplements is projected to record a positive, albeit rather undynamic performance, in terms of retail volume growth.
Due to category maturity and the large number of players already present in herbal/traditional products, it will become increasingly important for competitors to differentiate their offer. This could include the introduction of organic labelling, sustainable packaging, or new and innovative ingredients.
Herbal/traditional dietary supplements made with organic ingredients are expected to continue growing in popularity in Mexico over the forecast period. Brands which are becoming increasingly popular include Garden of Life, which is mainly sold via online marketplaces, and OS Organic Side, which is available via the brand’s direct selling network and e-commerce platform, as well as by some health and beauty specialist chains such as Farmacia San Pablo.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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