Herbal/Traditional Products in Poland

September 2022
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Herbal/Traditional Products industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Herbal/Traditional Products in Poland report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Herbal/Traditional Products in Poland?
  • Which are the leading brands in Herbal/Traditional Products in Poland?
  • How are products distributed in Herbal/Traditional Products in Poland?
  • How has the regulatory and operating environment for Herbal/Traditional Products changed in Poland?
  • How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Herbal/Traditional Products
  • How significant are wider health concerns and consumer awareness in determining sales?
  • Where is future growth expected to be most dynamic?

Herbal/Traditional Products in Poland - Category analysis

KEY DATA FINDINGS

2022 DEVELOPMENTS

Herbal/traditional products maintain healthy grown in line with health and wellness trends
Natural and eco trends drive demand forwards, including for CBD-based products
Polish consumers continue to self-medicate, due to inefficient health system

PROSPECTS AND OPPORTUNITIES

Growth prospects look healthy for herbal/traditional products
Herbal products perceived as safe, without the need for a doctor’s recommendation
Drugstores and organic shops remain the main channel, with e-commerce involved in omnichannel strategies

CATEGORY DATA

Table 1 of Herbal/Traditional Products by Category: Value 2017-2022 Table 2 of Herbal/Traditional Products by Category: % Value Growth 2017-2022 Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2018-2022 Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2019-2022 Table 5 Sales of Herbal/Traditional Products by Category: Value 2022-2027 Table 6 Sales of Herbal/Traditional Products by Category: % Value Growth 2022-2027

Consumer Health in Poland - Industry Overview

EXECUTIVE SUMMARY

Consumer health in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer health?

MARKET INDICATORS

Table 7 Expenditure on Health Goods and Medical Services: Value 2017-2022 Table 8 Expectancy at Birth 2017-2022

MARKET DATA

Table 9 of Consumer Health by Category: Value 2017-2022 Table 10 of Consumer Health by Category: % Value Growth 2017-2022 Table 11 Company Shares of Consumer Health: % Value 2018-2022 Table 12 Brand Shares of Consumer Health: % Value 2019-2022 Table 13 of Private Label in Consumer Health by Category: % Value 2017-2022 Table 14 of Consumer Health by Format: % Value 2017-2022 Table 15 of Consumer Health by Format and Category: % Value 2022 Table 16 Sales of Consumer Health by Category: Value 2022-2027 Table 17 Sales of Consumer Health by Category: % Value Growth 2022-2027

APPENDIX

OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2021-2022

DISCLAIMER

DEFINITIONS

SOURCES

Summary 2 Research Sources
The following categories and subcategories are included:

Herbal/Traditional Products

  • Herbal/Traditional Topical Analgesics
  • Herbal/Traditional Sleep Aids
  • Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
  • Herbal/Traditional Digestive Remedies
  • Herbal/Traditional Dermatologicals
  • Herbal/Traditional Paediatric Dietary Supplements
  • Herbal/Traditional Dietary Supplements
  • Herbal/Traditional Tonics

Herbal/Traditional Products

Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Herbal/Traditional Products research and analysis database.

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