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Learn moreOct 2019
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There is a growing trend among Spanish consumers for going back to the traditional way of doing things. They are looking for traditional and more authentic products as well as those that are more environmentally friendly.
The growing interest of Spaniards in practising sports is resulting in an increase in the demand for products to fight small injuries they pick up while doing so. Herbal ranges are still perceived as having no side-effects, as well as being kinder to the health than their synthetic counterparts.
Innovation is crucial for success in herbal/traditional products. Over the coming years, in order to satisfy the growing demand for natural products, players will continue to focus on launching herbal ranges.
Mondelez España Commercial maintained its leadership in herbal/traditional products in 2019. The fact that the company leads medicated confectionery explains its leadership within what is quite a diverse competitive landscape.
The growing popularity of herbal-based products among Spanish consumers is expected to attract traditionally non-herbal-based producers to introduce herbal ranges. New players from complementary industries are also set to enter the category, as has already been seen with the beauty and personal care player Atalaya Bio, which is now present in dietary supplements due to its range of aloe supplements.
Sleeping aids is one of the categories in which private label can be found in Spain. This is linked to the importance that herbal ranges have among Spanish consumers.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Herbal/Traditional Products industry in Spain with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Herbal/Traditional Products industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.
The Herbal/Traditional Products in Spain market research report includes:
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Why buy this report?
This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.