Country Report

Herbal/Traditional Products in

Herbal/Traditional Products in India

Oct 2020

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Overall herbal/traditional products hit by demand for instant relief

Overall herbal/traditional products is being negatively impacted by the COVID-19 pandemic, as consumers have increasingly looked to instant relief solutions in the pill format. This is due to heightened uncertainty and anxiety during the pandemic, with people wanting to avoid prolonging symptoms rather than opting for herbal/traditional remedies, which usually involve a slower healing process.

Herbal/traditional dietary supplements benefits from growing interest in Ayurveda

The overall herbal/traditional products category will show some resilience as a result of the strong performance of herbal/traditional vitamins and dietary supplements. Many consumers have looked for plant-based dietary supplements incorporating traditional Indian herbs that are claimed to boost immunity, which saw a surge in demand in the early phase of the pandemic.

Interest in Ayurvedic immunity boosters influencing competitive landscape

Emami remains the leading player in herbal/traditional products, though it faces stiff competition from Dabur India. The leader has a strong presence in the herbal/traditional remedies category and is also looking to ramp up its offer within herbal/traditional vitamins and dietary supplements.

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Herbal/Traditional Products Sample Report Herbal/Traditional Products Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Herbal/Traditional Products industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Herbal/Traditional Products industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Herbal/Traditional Products in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Herbal/Traditional Products in India?
What are the major brands in India?
What is the market size of Herbal/Traditional Products in India?
What are the major brands in India?
Are Ayurvedic or Traditional Chinese Medicine products available in India?
Which traditional products, like charcoal, bird’s nest, camphor, valerian, or menthol, are popular?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Herbal/Traditional Products in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Overall herbal/traditional products hit by demand for instant relief

Herbal/traditional dietary supplements benefits from growing interest in Ayurveda

Interest in Ayurvedic immunity boosters influencing competitive landscape

RECOVERY AND OPPORTUNITIES

Potential for further development of Ayurvedic products

Distribution to play a key role in emergence of herbal/traditional products

Category set to see increasing competition

CATEGORY DATA

Table 1 Sales of Herbal/Traditional Products by Category: Value 2015-2020
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2016-2020
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2017-2020
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2020-2025
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2020-2025

Consumer Health in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Distribution of Consumer Health by Format: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format and Category: % Value 2020
Table 15 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Herbal/Traditional Products in India

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Overall herbal/traditional products hit by demand for instant relief

Herbal/traditional dietary supplements benefits from growing interest in Ayurveda

Interest in Ayurvedic immunity boosters influencing competitive landscape

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Herbal/Traditional Products in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Overall herbal/traditional products hit by demand for instant relief

Herbal/traditional dietary supplements benefits from growing interest in Ayurveda

Interest in Ayurvedic immunity boosters influencing competitive landscape

RECOVERY AND OPPORTUNITIES

Potential for further development of Ayurvedic products

Distribution to play a key role in emergence of herbal/traditional products

Category set to see increasing competition

CATEGORY DATA

Consumer Health in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

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