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Country Report

Toilet Care in

Toilet Care in Switzerland

Feb 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Toilet care benefits from consumers spending more time at home, with rim blocks proving particularly popular

Toilet care benefits from consumers spending more time at home during COVID-19 lockdowns and working from home in 2020. This has ultimately led to people spending more time in the bathroom and, combined with higher standards of cleaning and home sanitation overall, more frequent cleaning of the toilet.

Toilet liquids/foam sees exceptional growth, thanks to offering convenience with high levels of cleaning for the least effort

Toilet liquids/foam sees the strongest growth in toilet care in 2020, supported by new product launches such as the Durgol WC toilet liquid line, which helped contribute to the growth in the sub-category. Despite it being a necessary chore, cleaning toilets remains and unpopular task so consumers are continuously seeking convenient products which promise higher levels of cleanliness with less effort and time, along with longer lasting results.

Migros wins again, proving the power of private label brands in home care overall

Once again, private label player Migros Genossenschaftsbund eG comes out on top and leads toilet care with its Hygo brand. In general, consumers are looking more and more to private label brands to meet their needs at an affordable price.

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Toilet Care Market Sample Report Toilet Care Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Toilet Care industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Toilet Care industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Toilet Care in Switzerland market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Toilet Care in Switzerland?
What are the major brands in Switzerland?
What are the future prospects for the toilet care products?
What are the key new product launches in the toilet care products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Home Care market research database.

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Toilet Care in Switzerland - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Toilet care benefits from consumers spending more time at home, with rim blocks proving particularly popular

Toilet liquids/foam sees exceptional growth, thanks to offering convenience with high levels of cleaning for the least effort

Migros wins again, proving the power of private label brands in home care overall

RECOVERY AND OPPORTUNITIES

Gradual declines expected as consumer return to work and life outside the home, somewhat supported by higher standards of home hygiene

ITBs and rim blocks expected to lead the way in popularity and developments

Green solutions in toilet care expected to remain niche and minimal

CATEGORY DATA

Table 1 Sales of Toilet Care by Category: Value 2015-2020
Table 2 Sales of Toilet Care by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Toilet Care: % Value 2016-2020
Table 4 LBN Brand Shares of Toilet Care: % Value 2017-2020
Table 5 Forecast Sales of Toilet Care by Category: Value 2020-2025
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2020-2025

Home Care in Switzerland - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on home care

COVID-19 country impact

Company response

Retailing shift

What next for home care?

Chart 1 Home Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Home Care Impact of Drivers on Value Sales: 2018-2025

MARKET INDICATORS

Table 7 Households 2015-2020

MARKET DATA

Table 8 Sales of Home Care by Category: Value 2015-2020
Table 9 Sales of Home Care by Category: % Value Growth 2015-2020
Table 10 NBO Company Shares of Home Care: % Value 2016-2020
Table 11 LBN Brand Shares of Home Care: % Value 2017-2020
Table 12 Penetration of Private Label in Home Care by Category: % Value 2015-2020
Table 13 Distribution of Home Care by Format: % Value 2015-2020
Table 14 Distribution of Home Care by Format and Category: % Value 2020
Table 15 Forecast Sales of Home Care by Category: Value 2020-2025
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Toilet Care in Switzerland

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Toilet care benefits from consumers spending more time at home, with rim blocks proving particularly popular

Toilet liquids/foam sees exceptional growth, thanks to offering convenience with high levels of cleaning for the least effort

Migros wins again, proving the power of private label brands in home care overall

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Toilet Care in Switzerland - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Toilet care benefits from consumers spending more time at home, with rim blocks proving particularly popular

Toilet liquids/foam sees exceptional growth, thanks to offering convenience with high levels of cleaning for the least effort

Migros wins again, proving the power of private label brands in home care overall

RECOVERY AND OPPORTUNITIES

Gradual declines expected as consumer return to work and life outside the home, somewhat supported by higher standards of home hygiene

ITBs and rim blocks expected to lead the way in popularity and developments

Green solutions in toilet care expected to remain niche and minimal

CATEGORY DATA

Home Care in Switzerland - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on home care

COVID-19 country impact

Company response

Retailing shift

What next for home care?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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