With many Guatemalan households still not having flushing toilets, there will continue to be limited demand for toilet care over the forecast period. As such, toilet care will also see limited innovation.
In terms of distribution channels toilet care is expected to remain mostly sold via modern grocery retailers with only a low proportion of sales coming from small local grocers. This is because these products are not considered a necessity among lower-income households who are expected to continue opting for alternatives such as chlorine to disinfect and maintain the freshness and cleanliness of their toilets.
This category will continue growing steadily over the forecast period, mainly driven by the positive developments of in-cistern devices. Consumers will buy these products via modern grocery retailers which are expanding to new geographic areas, increasing the availability of these products and making them more accessible to a wider audience across the country.
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Understand the latest market trends and future growth opportunities for the Toilet Care industry in Guatemala with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Guatemala, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See All of Our DefinitionsThis report originates from Passport, our Toilet Care research and analysis database.
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