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Country Report

Toilet Care in

Toilet Care in Austria

Feb 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Spike in growth of toilet care in 2020 due to home seclusion and working from home

Sales of toilet care spiked during the pandemic in 2020. More working from home and home seclusion in general contributed to more frequent bathroom/toilet usage among Austrian consumers.

Demand for convenient toilet liquids/foam and rim blocks are popular during the pandemic

As many consumers had to work from home and also engage in home schooling their children, many were pressed for time. Moreover, greater overall attention to cleanliness and hygiene also boosted product usage.

In-cistern devices experiences contraction due to less frequent shopping trips

Products across various home care categories are influenced by consumer desire not only for effective and long-lasting results, but also to help maintain a pleasant atmosphere in all areas of the home, including bathrooms and toilets. This is also stimulating consumers into trying to make them as pleasant and comfortable as possible, with a nice scent in the bathroom – from the toilet – often as important to many consumers as added cleanliness.

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Samples

Toilet Care Market Sample Report Toilet Care Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Toilet Care industry in Austria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Toilet Care industry in Austria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Toilet Care in Austria market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Toilet Care in Austria?
What are the major brands in Austria?
What are the future prospects for the toilet care products?
What are the key new product launches in the toilet care products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Home Care market research database.

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Toilet Care in Austria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Spike in growth of toilet care in 2020 due to home seclusion and working from home

Demand for convenient toilet liquids/foam and rim blocks are popular during the pandemic

In-cistern devices experiences contraction due to less frequent shopping trips

RECOVERY AND OPPORTUNITIES

Slow return to normality and resumption of pre-pandemic shopping habits beneficial to toilet care

Environmentally friendly products grow in importance but consumers continue to prioritise product efficacy

Consumers opt for established and trusted brands and appreciate innovation, especially in fresh scents

CATEGORY DATA

Table 1 Sales of Toilet Care by Category: Value 2015-2020
Table 2 Sales of Toilet Care by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Toilet Care: % Value 2016-2020
Table 4 LBN Brand Shares of Toilet Care: % Value 2017-2020
Table 5 Forecast Sales of Toilet Care by Category: Value 2020-2025
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2020-2025

Home Care in Austria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on home care

COVID-19 country impact

Company response

Retailing shift

What next for home care?

Chart 1 Home Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Home Care Impact of Drivers on Value Sales: 2018-2025

MARKET INDICATORS

Table 7 Households 2015-2020

MARKET DATA

Table 8 Sales of Home Care by Category: Value 2015-2020
Table 9 Sales of Home Care by Category: % Value Growth 2015-2020
Table 10 NBO Company Shares of Home Care: % Value 2016-2020
Table 11 LBN Brand Shares of Home Care: % Value 2017-2020
Table 12 Penetration of Private Label in Home Care by Category: % Value 2015-2020
Table 13 Distribution of Home Care by Format: % Value 2015-2020
Table 14 Distribution of Home Care by Format and Category: % Value 2020
Table 15 Forecast Sales of Home Care by Category: Value 2020-2025
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Toilet Care in Austria

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Spike in growth of toilet care in 2020 due to home seclusion and working from home

Demand for convenient toilet liquids/foam and rim blocks are popular during the pandemic

In-cistern devices experiences contraction due to less frequent shopping trips

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Toilet Care in Austria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Spike in growth of toilet care in 2020 due to home seclusion and working from home

Demand for convenient toilet liquids/foam and rim blocks are popular during the pandemic

In-cistern devices experiences contraction due to less frequent shopping trips

RECOVERY AND OPPORTUNITIES

Slow return to normality and resumption of pre-pandemic shopping habits beneficial to toilet care

Environmentally friendly products grow in importance but consumers continue to prioritise product efficacy

Consumers opt for established and trusted brands and appreciate innovation, especially in fresh scents

CATEGORY DATA

Home Care in Austria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on home care

COVID-19 country impact

Company response

Retailing shift

What next for home care?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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