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Country Report

Toilet Care in

Toilet Care in Uruguay

Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Rim blocks is the cheaper toilet care option

Rim blocks are the cheapest toilet care options in Uruguay, offering a good alternative especially for low- income consumers in the country. A vast number of consumers consider specific toilet care products unnecessary and instead use bleach as a toilet cleaner.

Toilet liquids/foam is consumers’ favoured product

Although rim blocks attract low-income consumers, Uruguayan consumers generally favour toilet liquids/foam products. Those products are more expensive than rim blocks, but offer consumers an alternative that is easy to use.

COMPETITIVE LANDSCAPE

SC Johnson & Son de Uruguay leads toilet value sales

SC Johnson & Son has maintained its leading position thanks to variety of brands offered in the local marketplace, and to its having gained consumer loyalty towards its products. The company’s most important brands Glade, Mr Musculo and Lysoform offer a variety of toilet care formats for consumers to choose from.

Private label presents little competition

Private label tends to offer cheaper prices, as an alternative for consumers; however, toilet care is a category with limited private label presence. As many consumers looking for cheaper toilet care options choose bleach products, which many private label owners offer, there have not chosen to offer focus on offering private label toiler care per se.

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Samples

Toilet Care Market Sample Report Toilet Care Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Toilet Care industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Toilet Care industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Toilet Care in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Toilet Care in Uruguay?
What are the major brands in Uruguay?
What are the future prospects for the toilet care products?
What are the key new product launches in the toilet care products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Home Care market research database.

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Toilet Care in Uruguay - Category analysis

HEADLINES

PROSPECTS

Rim blocks is the cheaper toilet care option

Toilet liquids/foam is consumers’ favoured product

COMPETITIVE LANDSCAPE

SC Johnson & Son de Uruguay leads toilet value sales

Private label presents little competition

CATEGORY DATA

Table 1 Sales of Toilet Care by Category: Value 2013-2018
Table 2 Sales of Toilet Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Toilet Care: % Value 2014-2018
Table 4 LBN Brand Shares of Toilet Care: % Value 2015-2018
Table 5 Forecast Sales of Toilet Care by Category: Value 2018-2023
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2018-2023

Home Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Consumer preferences towards home care products are changing

Increases in one-person houses impacting the local market

Few companies positioned as leaders amongst home care brands

Supermarkets remains the preferred channel for the majority of consumers

Changes in consumer preferences will impact total sales

MARKET INDICATORS

Table 7 Households 2013-2018

MARKET DATA

Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Penetration of Private Label in Home Care by Category: % Value 2013-2018
Table 13 Distribution of Home Care by Format: % Value 2013-2018
Table 14 Distribution of Home Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Home Care by Category: Value 2018-2023
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

Megatrends

Country Report

Toilet Care in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Rim blocks is the cheaper toilet care option

Toilet liquids/foam is consumers’ favoured product

COMPETITIVE LANDSCAPE

SC Johnson & Son de Uruguay leads toilet value sales

Private label presents little competition

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Toilet Care in Uruguay - Category analysis

HEADLINES

PROSPECTS

Rim blocks is the cheaper toilet care option

Toilet liquids/foam is consumers’ favoured product

COMPETITIVE LANDSCAPE

SC Johnson & Son de Uruguay leads toilet value sales

Private label presents little competition

CATEGORY DATA

Home Care in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Consumer preferences towards home care products are changing

Increases in one-person houses impacting the local market

Few companies positioned as leaders amongst home care brands

Supermarkets remains the preferred channel for the majority of consumers

Changes in consumer preferences will impact total sales

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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