According to Euromonitor International’s Economies and Consumers data, the population in India aged 65+ years is expected to record a 4% CAGR over the forecast period. There is a huge focus on creating products that meet these consumers’ demands as players become aware of the purchasing potential that this demographic possesses.
With existing unhealthy lifestyles in India, local consumers are prone to various disorders such as anxiety, stress, and early menopause, which can potentially lead to incontinence at some point as an effect of the issue. Although retail adult incontinence in India is perceived as essential for the bedridden or consumers aged 65+ years, others suffering from underlying health conditions, such as diabetes, menopause-related incontinence, and stress urinary incontinence, can leverage the convenience offered by these products.
Affordability remains a challenge for retail adult incontinence in India, with these products often considered a discretionary purchase rather than a necessity. India is one of the fastest growing economies in the world.
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Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Adult Incontinence industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.See All of Our Definitions
This report originates from Passport, our Retail Adult Incontinence research and analysis database.
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